Senior Digital Marketing Specialist, EMEA

TN Spain; Barcelona; Presencial; EUR 40.000 - 80.000; Jornada completa

Descripción de la vacante

An innovative company is seeking a Senior Digital Marketing Specialist to join their dynamic team in Barcelona. In this role, you will craft and execute cutting-edge digital marketing strategies, focusing on SEO, PPC, and social media campaigns. With over 5 years of experience, you will analyze performance data and lead digital initiatives across multiple platforms. This position offers a unique opportunity to work in a collaborative environment, where your creativity and analytical skills will drive impactful marketing efforts. If you are passionate about digital marketing trends and eager to make a difference, this is the perfect role for you.

Formación

• 5+ years of experience in digital marketing with a focus on media buying.
• Proficient in managing digital campaigns and analyzing performance data.

Responsabilidades

• Develop and implement online marketing strategies for the SEMEA & UK region.
• Manage and grow the digital presence across various platforms.

Conocimientos

Digital Media Buying

SEO

Analytical Skills

Creative Concept Development

Problem-Solving

Project Management

Bilingual (English and Spanish)

Educación

Bachelor's in Marketing

Master's in Digital Marketing

Herramientas

LinkedIn Ads

META Ads

Google Analytics

Descripción del empleo

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Senior Digital Marketing Specialist, EMEA, Barcelona

Client:

Location:

Barcelona, Spain

Job Category:

Other

EU work permit required:

Yes

Job Views:

3

Posted:

25.04.2025

Expiry Date:

09.06.2025

Job Description:

Universal Robots is the market leader in the collaborative robotic space, and we are just getting started. We are looking for an ambitious, creative, and insightful digital marketing specialist who will develop, test, optimize and execute digital advertising on paid social platforms, search engines and programmatic marketing platforms.

#WeAreUR and we continuously redefine automation.

At Universal Robots, part of Teradyne Inc., has a simple mission: Automation for Anyone. Anywhere.

Our vision is to create a world where people work with robots, not like robots. And with 75,000+ cobots already installed worldwide, we’re already making a difference. Working towards our vision gives us endless opportunities to learn, grow, innovate, and solve problems together as we bring our technology to companies of all sizes all over the world.

The job:

In this role, you will work with Universal Robots’ extended marketing family, executing both regional and global digital strategies. You will be responsible for analyzing and transforming performance data into actionable recommendations and securing implementation.

You will work on several projects at the same time, with various stakeholders and tools, sometimes under pressure to meet tight deadlines.

• Develop and implement online marketing strategies, such as SEO, PPC, email, and social media campaigns for the SEMEA & UK region.
• Design, implement and monitor digital lead generation campaigns.
• Create and manage engaging online content, such as blog articles, videos, graphics, and ads; and monitoring and analyzing their performance.
• Manage and grow the digital presence of the company or brand in various platforms for the region.
• Keep local versions of the website up to date throughout the region and manage our third-party digital marketing agencies on a regional level.
• Manage the monthly budget accordingly.

We are driven by honesty and act with integrity - #WhoAreUR.

We are looking for an energetic and organised colleague, who is proactive, contributing with new ideas, tools and processes for continuous improvement. You have a passion for staying up to date with digital marketing trends and new technologies, and can make recommendations for how the company can stay ahead of the curve.

• Over 5 years of experience in a similar role, with at least 3 years in digital media buying (paid social, SEM, and programmatic marketing).
• Proficient with LinkedIn, META Ads, or other marketing platforms; agency experience is a plus.
• Bachelor’s or Master’s degree in Marketing or Digital Marketing.
• Excellent analytical skills, creative digital concept development skills, and strong problem-solving abilities.
• Proven ability to manage projects from start to finish and exceptional collaboration skills.
• Knowledge of SEO.
• Creative and analytical mindset.
• Proficiency in English and Spanish (French is a plus).

We collaborate - it’s in our DNA.

Join Universal Robots, the ground-breaking technology company, and help us on our mission: Automation for Anyone. Anywhere. Shaping next year’s innovations. Moving a fast-growing industry forward. Building a truly global career. You can do it all here.

At Universal Robots we are a diverse group of bright, ambitious people working at the forefront of collaborative robotics. Through our agility, resilience, and entrepreneurial approach, we are taking our innovative robot products into more markets and regions than ever before.

We employ around 1000 people in offices across North America, South America, Europe, and Asia – and we’re growing all the time. So, if you’re looking to build your career working with some of the best talent from all over the world, we want to get in touch with you!

Send your application using the link. We take candidates into the recruitment process on a continuous basis and encourage you to apply as soon as possible.