Senior Data Insights Strategist, EMEA

MAP; Málaga; On-site; EUR 70,000 - 110,000; Full time

Job summary

MAP | WPP Enterprise Solutions designs, builds, and operates growth systems for marketing modernization. As a Senior Data Insights Consultant, you will lead data-driven insights programs, build scalable models, and guide clients through complex analytics journeys across Adobe and Salesforce platforms.

You will collaborate with cross-functional teams, mentor juniors, and play a pivotal role in AI adoption and enterprise data strategy, delivering measurable business impact for world-class brands.

Qualifications

• 5+ years of experience in a data/BI analytics or consulting role.
• Ability to design, build, and optimize modern analytics solutions.
• Strong SQL, data modelling, and data governance basics.

Responsibilities

• Architect, design, and deliver insights solutions for large-scale campaigns.
• Perform advanced analyses to inform client strategy and decisions.

Skills

Data modelling

SQL development

DBT transformations

Power BI dashboards

Python familiarity

GitHub workflows

AI / agentic analytics

Cloud data platforms

Tools

Snowflake

BigQuery

Databricks

Fabric

Adobe Campaign

Salesforce Marketing Cloud

Job description

MAP | WPP Enterprise Solutions designs, builds, and operates growth systems for marketing modernization. As a Senior Data Insights Consultant, you will lead data-driven insights programs, build scalable models, and guide clients through complex analytics journeys across Adobe and Salesforce platforms.

You will collaborate with cross-functional teams, mentor juniors, and play a pivotal role in AI adoption and enterprise data strategy, delivering measurable business impact for world-class brands.