Senior Analyst Retention & Loyalty Program (all genders)

zooplus AG; Madrid; Híbrido; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

zooplus AG is seeking a Senior Analyst for their Retention & Loyalty Program, responsible for optimizing data-driven decision-making across Europe. This role will analyze customer behavior, enhance loyalty initiatives, and present key insights to management. The position offers a hybrid working model and various employee benefits, including discounts and training opportunities.

Servicios

20% discount in zooplus shop

Internal and external training

Team events

28 Annual Vacation Days

Private Medical Health Insurance

Formación

• Advanced SQL knowledge is essential.
• Experience in data modeling with Python is a plus.
• Strong understanding of customer loyalty and relevant KPIs.

Responsabilidades

• Provide analysis to support loyalty initiatives using SQL and Excel.
• Lead analytical topics related to loyalty and customer engagement.
• Create visualizations and present findings to top management.

Conocimientos

SQL

Data Analysis

Customer Engagement

Retention Strategies

Educación

University degree in (business) mathematics, statistics, computer science, or business administration with an analytical focus.

Herramientas

Tableau

Power BI

Python

Descripción del empleo

Senior Analyst Retention & Loyalty Program (all genders)

• Full-time

More than 20 years ago, zooplus was one of the first to bring the pet category into the world of eCommerce. Today, we stand strong as Europe’s leading online pet platform, delivering moments of happiness to more than 9 million pet parents each year.

We're on a mission to create joy for pets and their parents, driven by our core values of Care, Courage, Openness, and Simplicity. At the heart of everything we do, they inspire us to grow, raise the bar for our customers and fuel a pet-first business.

As our Senior Sales Analyst at zooplus, you will be the advanced analytics service-provider for the loyalty and customer engagement teams across Europe.

You will help us make data-driven decisions to optimize our loyalty program, enhance customer engagement, and ensure future growth of our customer base. Furthermore, you will support our central teams (Central Loyalty) by providing analytical insights and dashboard reports to improve operational and strategic decision-making.

Your tasks include:

• Providing analysis by using SQL, Excel, etc., as well as conducting ad-hoc analysis to support loyalty initiatives.
• Taking the lead on analytical topics related to loyalty and customer engagement, setting goals together with different business stakeholders.
• Creating visualizations regarding insights on customer loyalty and presenting results to top management.
• Driving various analytical projects in close alignment with the data science team and business stakeholders to identify key drivers of customer loyalty.
• Digging deep into customer-specific datasets to uncover insights regarding customer behavior, loyalty program performance, and engagement trends.
• Periodic presentation of your findings to all key stakeholders, along with actionable recommendations for enhancing the loyalty program.
• Acting as the specialist of our loyalty program data, ensuring data integrity and comprehensive analysis.
• University degree in (business) mathematics, statistics, computer science, or business administration with an analytical focus.
• Advanced SQL knowledge and experience using Tableau, Power BI, or similar tools.
• Strong understanding of customer loyalty, retention strategies, and relevant KPIs, ideally within an e-commerce environment.
• Experience in data modeling with Python would be a plus.
• Familiarity with CRM systems and customer engagement platforms is preferred.

Additional Information:
With more than 1,000 passionate professionals located across 6 European offices, we believe our success comes from working together and leveraging our international strengths. Expect a hybrid work setup: 60% in-office, 40% remote, collaborating with colleagues across locations.

Our benefits:

20% discount in our zooplus shop
Internal and external training
Team events
#LI-Hybrid
️ 28 Annual Vacation Days
???? Private Medical Health Insurance
Hybrid working model (up to 40%Home Office per month)

zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.