Search Strategy Consultant

Publicis Groupe; España; Presencial; EUR 30.000 - 60.000; Jornada completa

Descripción de la vacante

Join an innovative global media agency that thrives on creativity and strategic thinking. As a Search Strategy Consultant, you will play a pivotal role in driving paid search campaigns that align with business goals. This position offers a dynamic work environment where you can collaborate with talented professionals across various disciplines. Enjoy flexible benefits, growth opportunities, and a commitment to work-life balance. If you're passionate about digital marketing and eager to make an impact, this is the perfect opportunity for you!

Servicios

Flexible Benefits

Growth Opportunities

Free Online Training

Online English Classes

Partner Certifications

Work from anywhere

Attractive holidays package

Work-Life Balance

Well-being initiatives

Formación

• Strong background in SEM and digital performance marketing.
• Experience working with media agencies on digital projects.

Responsabilidades

• Lead strategic development of Paid Search campaigns and ensure alignment with client KPIs.
• Analyze campaign data to identify growth opportunities and recommend optimizations.

Conocimientos

Search Engine Marketing (SEM)

Analytical Skills

Communication Skills

Presentation Skills

Organizational Skills

Educación

University degree in Marketing

3–5 years experience in a related field

Herramientas

Google Ads

Bing

SA360

Descripción del empleo

Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries. Do you want to know more about the agency / brand or area of expertise you will be applying for on this role? Keep reading!

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Groupe, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come.

Because we know that heat arises at the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines.

Come and join us!

We are looking for a talented Search Strategy Consultant with a strong background in SEM (Paid Search) and digital performance marketing. This role is essential to defining and executing strategic paid search campaigns across key platforms, ensuring alignment with business objectives and performance goals.

Responsibilities:

1. Search Strategy & Planning: Lead the strategic development of Paid Search campaigns, from planning and activation to optimization and measurement. Ensure alignment with broader digital objectives and client KPIs.
2. Performance Analysis: Translate campaign data into actionable insights, identifying growth opportunities, and recommending optimizations that drive performance and business impact.
3. Cross-functional Collaboration: Work closely with internal media, strategy, data and client teams to ensure search efforts are fully integrated within the broader digital ecosystem.
4. Client Advisory Role: Serve as a strategic advisor for clients and internal stakeholders on search innovation, trends, platform updates, and industry best practices.
5. Market Coordination: Support multi-market implementations, ensuring consistency and scalability in execution across geographies.
6. Innovation & Search Trends: Stay ahead of digital trends and Paid Search innovations (Google Ads, Bing, SA360), ensuring strategies remain cutting-edge and efficient.

Minimum Requirements:

1. University degree in Marketing, Advertising, Business, or a related field, or 3–5 years experience.
2. Analytical skills with a deep understanding of performance metrics, attribution models, and user behavior.
3. Experience working in or with media agencies or consultancies on multi-channel digital projects.
4. Communication and presentation skills.
5. Highly organized and detail-oriented, with a focus on quality and strategic.

Why join us?

• Flexible Benefits (Coverflex): Enjoy more than just work with flexible compensation including meal vouchers, health insurance, transportation, and more.
• Growth Opportunities: You can advance in your career not only through the experience of working with major clients but also by accessing local and global training programs specialized according to your role, covering both technical and soft skills.
• Free Online Training: You can access unlimited courses from LinkedIn Learning and Udemy Catalogs through our artificial intelligence platform "Marcel".
• Online English Classes: Benefit from group weekly classes by native teachers if you have a B1 level of English or above.
• Partner Certifications: You'll have the opportunity to obtain certifications from industry giants such as Meta, Google, or Amazon.
• Work from anywhere: Telecommute up to 6 weeks from over 100 countries with our #WorkYourWorld program.
• Attractive holidays package including your birthday & Advertising Day off plus some additional days off. Rest is also important!
• Work-Life Balance: Enjoy a hybrid model with up to two days working from home and intensive summer hours. Full remote in Easter, Christmas & 3 weeks in Summer. Flexible work start schedule.
• Well-being: We prioritize the well-being of our staff and organize various health initiatives such as daily meditation or yoga among others.

We are certified as a Great Place to Work, your happiness and providing you with an outstanding experience means a lot to us, let's enjoy!

Here at Publicis Groupe, we are committed to building a culturally diverse workforce and therefore strongly encourage applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background: we do not discriminate on the basis of race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status, or any individual´s status in any group or class protected by law.

If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

All employees are committed to complying with obligations regarding Information Security and Technologies, obligations related to the use of Artificial Intelligence, obligations stemming from the Quality and Environmental Management System, as well as obligations derived from the Integrity Management System, Corruption Prevention, and the Anti-Bribery and Anti-Corruption Policy. Furthermore, all employees are required to complete mandatory training courses, declarations, and compliance commitments in these areas.