Sales Development Executive - Fluent Italian

SAP IT Business Systeme; Barcelona; On-site; EUR 32,000 - 52,000; Full time

Job summary

SAP is seeking a Sales Development Executive fluent in Italian to join the Sales Development team. You will generate leads and build a pipeline via social selling and targeted prospecting into net new accounts, collaborating with Sales and Partners to craft proactive outbound strategies across a defined territory.

You will engage C-level executives, meet demand generation and sales targets, and leverage the latest digital prospecting tools. This is a temporary contract role based in Italy.

Qualifications

• 1–2 years of B2B demand generation or sales experience in software sales.
• Fluent in Italian and English; able to engage C-level executives.
• University degree in Business Administration, IT, Digital Transformation, or related field.

Responsibilities

• Generate leads and opportunities through social selling and targeted prospecting.
• Design and execute proactive outbound strategies across a defined territory.
• Engage C-level executives and build a qualified pipeline of software licence opportunities.
• Meet ambitious demand generation and sales targets using digital prospecting tools.

Skills

Complex Problem Solving

Customer Orientation

Effective Communication

Agentic AI Day-to-Day Practice

AI-Assisted Automation and Prototyping

AI Adoption Capability

Sales Pipeline

Strategic Selling

Demand Generation

Education

University degree in Business/IT or related field

Job description

Sales Development Executive - Fluent Italian

• Full-time

What You\'ll Bring

You bring 1–2 years of B2B demand generation or sales experience, ideally gained in a software sales environment. You know the Italian market well and speak both Italian and English fluently. You’re comfortable working independently and you have a genuine drive for results. A university degree in Business Administration, IT, Digital Transformation, or a related field is the foundation. Beyond qualifications, you listen well, you build trust with customers quickly, and you understand what business challenges look like from their perspective. You’re curious, adaptable, and eager to grow.

What You\'ll Build

You\'ll generate leads and new business opportunities through social selling and targeted prospecting into net new accounts. Working closely with the Sales Team and Partners, you\'ll design and execute proactive outbound strategies across a defined territory. You\'ll engage C-level executives through multiple channels and build a qualified pipeline of software licence opportunities in the Mid-Market segment. Meeting ambitious demand generation and sales targets will be central to your work. You\'ll adopt the latest digital prospecting tools and methodologies, and support strategic team projects as needed.

Where You Belong

You\'ll join the Sales Development team at SAP — a group on a mission to deliver memorable digital experiences and drive net new revenue growth. The team sits at the heart of SAP\'s Corporate segment strategy, focused on accelerating Cloud adoption and market share. You\'ll collaborate daily with marketing, sales, presales, and partner teams. This is a temporary contract role based in Italy. If you want real ownership from day one, fast growth, and a place in one of the world\'s most successful sales organisations, this is it.

Skills

• Complex Problem Solving


• Customer Orientation


• Effective Communication


• Agentic AI Day-to-Day Practice


• AI-Assisted Automation and Prototyping


• AI Adoption Capability


• Sales Pipeline


• Strategic Selling


• Demand Generation

About SAP

With a global network of customers, partners, employees, and thought leaders, SAP helps the world run better and improves people\'s lives.

As a leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience.

We win with inclusion

SAP\'s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone, regardless of background, feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

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AI Usage in the Recruitment Process

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Please note that any violation of these guidelines may result in disqualification from the hiring process.

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