Route-To-Market Insights Manager

The GB Foods, S.A.; Barcelona; Presencial; EUR 45.000 - 75.000; Jornada completa

Descripción de la vacante

Join an exciting multinational company in the FMCG food industry as a Route-To-Market Manager. In this role, you will drive insights to identify growth opportunities, collaborate with stakeholders, and lead the insights generation process. With a focus on strategic decision-making, you will help shape the future of well-loved local brands. This is a unique chance to be part of a dynamic team during a growth phase, making a significant impact in the market while working with diverse data and innovative technologies.

Formación

• Minimum of a degree in Marketing, Business, Data, or Strategy.
• At least 5 years of experience in business, marketing, or trade.

Responsabilidades

• Identify RTM opportunities for business growth by analyzing data.
• Collaborate with commercial stakeholders to gather relevant input.

Conocimientos

Data Analysis

Strategic Thinking

Teamwork

Marketing Knowledge

Trade Insights

Educación

Degree in Marketing

Degree in Business

Degree in Data

Degree in Strategy

Descripción del empleo

At GBfoods, we offer culinary solutions across several countries in Europe and Africa, featuring prestigious local brands such as Jumbo, Gallina Blanca, Erasco, Gino, Liebig, Star, Bama, D&L, Grand'Italia, and Blå Band, among others. Our Africa operations span 24 countries, with a Regional office in Accra, Ghana.

Our purpose, "Celebrating local flavours", is to empower and care for each local community we serve, highlighting their authentic tastes. Many of our brands have been part of consumers' kitchens for over a century, becoming deeply rooted in local culture and beloved by many.

Today, with a turnover of approximately 1.5 billion euros and a team of around 3,300 employees, we are the preferred choice of millions of consumers.

Role:

Reporting to the Route-To-Market Director, Africa:

The Route-To-Market Manager will be responsible for generating insights to identify growth opportunities and support strategic decision-making based on trade and sales force behavior.

Key Responsibilities:

1. Identify RTM opportunities for business growth by analyzing data and accelerating insight generation.
2. Collaborate with commercial stakeholders to gather relevant input from Business performance and Sales teams.
3. Facilitate and oversee the insights generation process.
4. Define strategies for insights use cases.
5. Coordinate the implementation of use cases through Learn, Build, and Scale phases.
6. Manage the insights team modeling efforts (data science hub).
7. Prepare regular and ad-hoc reports with local teams to present findings that support strategic decision-making and commercial execution.

What can you expect from us?

You will join a unique company during an exciting growth phase, becoming a well-established multinational in the FMCG food industry, with many strong brands.

Requirements

1. A minimum of a degree in Marketing, Business, Data, or Strategy.
2. At least 5 years of experience in business, marketing, or trade.
3. Experience in trade, insights incubation, and data modeling is advantageous.
4. Ability to analyze and interpret data, with openness to new technologies.
5. Strategic thinking and teamwork skills.
6. Proficiency in English for interaction with local stakeholders; knowledge of French is highly valued.