(Q49) | MARKETING SPECIALIST

Roca Group; Almería; Presencial; EUR 30.000 - 50.000; Jornada completa

Descripción de la vacante

Join a dynamic and innovative company as a Marketing Specialist, where you will play a key role in executing marketing strategies that enhance brand visibility and drive product engagement. In this exciting position, you will manage campaigns across various channels, collaborate with internal teams and external agencies, and develop lead generation strategies. The role offers a hybrid work model, competitive salary, and opportunities for professional development in digital marketing. If you're passionate about marketing and eager to make an impact in a leading industry firm, this is the perfect opportunity for you.

Servicios

Competitive salary

10% bonus

Hybrid work model

Professional development opportunities

Formación

• 3+ years experience in marketing roles, ideally as a specialist or coordinator.
• Background in email marketing and content creation is a plus.

Responsabilidades

• Plan and execute marketing campaigns across multiple channels.
• Manage and grow social media presence in collaboration with agencies.

Conocimientos

Marketing Strategy

Content Creation

Campaign Management

Digital Marketing

Lead Generation

Social Media Management

Educación

Bachelor's degree in Marketing

Bachelor's degree in Business

Bachelor's degree in Communications

Herramientas

Marketing Automation Tools

Social Media Platforms

Descripción del empleo

At Roca Sanitario, we are looking for a Marketing Specialist to execute marketing strategies and campaigns that enhance our brand visibility and drive product engagement. You will be responsible for content creation, campaign management, and coordinating digital and B2B marketing initiatives. Working closely with internal teams and external agencies, you will optimize engagement and lead generation.

Responsibilities

• Plan, execute, and monitor marketing campaigns across multiple channels (email, social media, content, paid media, etc.).
• Work with the Communication Manager to create compelling content for blogs, social media, newsletters, and other formats.
• Manage and grow Roca’s social media presence in collaboration with external agencies, optimizing engagement.
• Ensure brand consistency across all marketing materials and campaigns.
• Develop lead generation strategies in collaboration with the CRM Marketing team.
• Work with the CRM Data Analyst to track campaign performance and optimize strategies based on KPIs.
• Assist in planning and executing events, trade shows, webinars, and promotional activities.
• Align marketing strategies with the sales and product teams.
• Support budget management and resource allocation across marketing channels.

Requirements

Education :

• Bachelor's degree in Marketing, Business, Communications, or a related field.

Experience :

• 3+ years in a marketing role, ideally as a specialist or coordinator.
• Experience with marketing automation tools, social media platforms, and digital strategies.
• Background in email marketing, merchandising management, and content creation is a plus.

Languages :

• Spanish and English.

What We Offer

• A dynamic role in a leading industry company.
• Competitive salary with a 10% bonus.
• Hybrid work model and a collaborative environment.
• Professional development opportunities in digital marketing and brand strategy.

Location :

Diagonal, Barcelona (hybrid work model)

Department : Marketing & Product

The recruitment process is governed by equal opportunity, without discrimination based on ethnic origin, nationality, gender, marital status, religion, opinion, sexual preference or any kind of physical, personal or social condition. The selection of the candidate will be based on their merits and skills, taking into account the competencies and aptitudes required for the requested profile.