Product Marketing Manager, remoto

BeInCrypto; Dos Hermanas; A distancia; EUR 40.000 - 70.000; Jornada completa

Descripción de la vacante

BeInCrypto is looking for a results-driven Product Marketing Manager to lead marketing efforts for their B2C subscription product. This role involves crafting marketing strategies, collaborating with cross-functional teams, and optimizing subscriber acquisition through data-driven insights. Enjoy 100% remote work, flexible hours, and opportunities for personal branding in the growing crypto industry.

Servicios

100% remote work

Flexible working hours

Performance-based incentives

Access to major crypto events

Support for personal branding

Formación

• 3+ years in product marketing or growth marketing.
• Hands-on experience with digital marketing and user acquisition.
• Proficiency in English (written and spoken).

Responsabilidades

• Craft and execute marketing campaigns for subscriber acquisition.
• Work with Product and Content teams to align marketing initiatives.
• Monitor KPIs and refine strategies based on performance data.

Conocimientos

Digital Marketing

User Acquisition

Data Analysis

Growth Hacking

Collaboration

Descripción del empleo

Our global team of 150+ professionals collaborates across 60 countries.

We attend at least 3 top industry events monthly, including TOKEN2049, Blockchain Life, Paris Blockchain Week, and others.

United by our passion for blockchain and our mission to be the most user-centric media platform in Web3, we make reliable information accessible to traders worldwide—delivering insights in your language every day!

We are seeking a results-driven Product Marketing Manager to lead the marketing efforts for our B2C subscription product.

1. Marketing Strategy Development: Craft and execute marketing campaigns to acquire, engage, and retain subscribers, leveraging paid, organic, and partnership channels.
2. Cross-functional Collaboration: Work closely with the Product, Content, and Community teams to align marketing initiatives with product updates and audience needs.
3. Growth Hacking & Experimentation: Generate and test innovative ideas to optimize subscriber acquisition and engagement, using data-driven insights.
4. Partnerships & Engagement: Identify and leverage partnerships, influencers, and community engagement to drive awareness and conversions.
5. Performance Tracking & Optimization: Monitor key KPIs, analyze performance data, and continuously refine strategies to maximize ROI.

Minimum Requirements:

• 3+ years in product marketing, growth marketing, or a similar role, with a focus on subscription-based business models.
• Hands-on experience with digital marketing, paid advertising, and user acquisition.
• Ability to analyze key performance metrics and adapt strategies based on data insights.
• Proficiency in English (both written and spoken).

What We Offer:

• 100% remote work—no location limits.
• Flexible working hours, no time trackers.
• Performance-based incentives—Grow as the company grows.
• Access to major crypto events & conferences.
• Support for personal branding and industry visibility.

You’ll be working with the Marketing team, led by the Marketing Director. Our team focuses on building and amplifying our brand through sales opportunities, paid advertising, social media, email marketing, and event management.