Product Marketing Manager (Loyalty)

Revolut Ltd; Barcelona; Híbrido; EUR 65.000 - 110.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible remote/office policy

Revolut Metal subscription

Global events and growth opportunities

Descripción de la vacante

Revolut Ltd in Barcelona is seeking a Senior Product Marketing Manager to drive profitability through loyalty product adoption and engagement. You'll lead upgrade strategies and build a high-performing marketing strategy focused on customer lifetime value.

You will work across channels, collaborate with Product, Design and Communications, and orchestrate product launches across markets while ensuring messaging resonates with local audiences.

Formación

• Experience in B2B or B2C product/brand marketing in a fast-paced tech environment.
• Proven ability to drive premium product adoption and loyalty initiatives.
• Knowledge of loyalty markets and fintech/payments landscape.
• Strong strategic direction and project management for go-to-market campaigns.
• Excellent communication and storytelling with strong brand integrity.

Responsabilidades

• Immerse in customer needs and loyalty product dynamics to shape strategy.
• Design loyalty product marketing strategies across channels and campaigns.
• Craft value propositions and narratives with creative teams.
• Lead product launches across markets with consistent messaging.
• Partner with Product, Design and Communications to boost awareness and adoption.
• Analyze customer behavior and market trends to identify segmentation.

Conocimientos

Go-to-market strategy

Data-driven decision making

Cross-functional collaboration

Loyalty product marketing

Channel marketing

Descripción del empleo

About Revolut

People deserve more from their money. More visibility, more control, and more freedom. Since 2015, Revolut has been on a mission to deliver just that. Our powerhouse of products — including spending, saving, investing, exchanging, travelling, and more — help our 80+ million customers get more from their money every day.

As we continue our lightning-fast growth, 2 things are essential to our success: our people and our culture. In recognition of our outstanding employee experience, we've been certified as a Great Place to Work™. So far, we have 13,000+ people working around the world, from our offices and remotely, to help us achieve our mission. And we're looking for more brilliant people. People who love building great products, redefining success, and turning the complexity of a chaotic world into the simplicity of a beautiful solution.

About the role

Marketing at Revolut is all about clarity, creativity, and commercial impact. Our Growth team turns bold ideas into campaigns that connect with millions. We work across channels and teams to build a brand that earns attention and drives results, shaping how people see, understand, and engage with our products.

We're looking for a Senior Product Marketing Manager to drive profitability through loyalty product adoption and engagement. You'll lead upgrade strategies and build a high-performing marketing strategy focused on providing customer lifetime value.

Up to shape what's next in finance? Let's get in touch.

What you'll be doing

• Immersing yourself in understanding our customers' needs and how loyalty products work globally, utilising data-driven insights to shape strategy
• Designingthe loyalty product marketing strategy across channels, from positioning to launch campaigns
• Crafting compelling value propositions and narratives that showcase benefits, working with creative teams to bring them to life
• Orchestrating product launches across markets, ensuring consistent messaging and positioning whilst highlighting what sets each country apart
• Fostering solid cross-functional partnerships with Product, Design, and Communications teams to maximise product awareness and adoption
• Analysing customer behaviour and market trends to identify segmentation opportunities and optimise conversion strategies

What you'll need

• Experience in either B2B or B2C product, brand, or consumer marketing in a fast-paced environment (preferably in a hyper-growth tech company)
• Experience driving premium product adoption
• Knowledge of loyalty markets and the competitive landscape in fintech or payments
• Expertise in setting strategic direction and project managing complex go-to-market campaigns that require input and execution from various teams
• Experience generating highly original ideas and setting the standard for creative excellence while maintaining brand integrity
• A track record in consumer marketing, and an understanding of channels, such as in-product, digital, PR, and offline activations
• Excellent communication and interpersonal skills
• To be a charismatic, people-person with the ability to talk to anyone and work in a dynamic, international environment
• An exceptional eye for detail and quality

Compensation range

• Poland: PLN24,700 - PLN29,100 gross monthly*
• Other locations: Compensation will be discussed during the interview process

*Final compensation will be determined based on the candidate's qualifications, skills, and previous experience

Building a global financial super app isn’t enough. Our Revoluters are a priority, and that’s why in 2021 we launched our inaugural D&I Framework, designed to help us thrive and grow everyday. We’re not just doing this because it’s the right thing to do. We’re doing it because we know that seeking out diverse talent and creating an inclusive workplace is the way to create exceptional, innovative products and services for our customers. That’s why we encourage applications from people with diverse backgrounds and experiences to join this multicultural, hard-working team.

Get what you need to succeed

• Financial benefits that show we value your work
• Flexibility to work from home, the office, or abroad
• A Revolut Metal subscription loaded with perks
• Exciting events year-round so you can get to know your team