Product Marketing Manager

eDreams ODIGEO; Barcelona; Presencial; EUR 45.000 - 80.000; Jornada completa

Descripción de la vacante

An established industry player is seeking a dynamic Product Marketing Manager to drive innovative marketing strategies. This role involves leading product marketing efforts for a groundbreaking travel subscription service, collaborating with diverse teams, and utilizing data-driven insights to enhance user engagement and retention. Join a vibrant company that values flexibility and creativity, where your contributions will have a significant impact on shaping the future of travel. With a focus on continuous learning and a supportive work environment, this is an exciting opportunity to elevate your career while enjoying a rewarding benefits package.

Servicios

Competitive salary and benefits

Flexible benefits

Performance-based bonuses

Birthday day off

Relocation support

Personalized career paths

Hybrid work model

After-work events

Free fruit, coffee, and tea

Dynamic and healthy work environment

Formación

• 5+ years in product marketing with a focus on consumer technology.
• Strong analytical skills to drive marketing decisions and optimize campaigns.

Responsabilidades

• Lead product marketing strategies for user acquisition and retention.
• Collaborate with sales and creative teams for cohesive marketing efforts.

Conocimientos

Product Marketing

Consumer Research

Data Analysis

Communication Skills

Leadership

Cross-functional Collaboration

Adaptability

Project Management

Educación

Bachelor’s degree in Marketing or Business

Master’s degree (preferred)

Herramientas

AI Tools (e.g., GitHub Copilot, ChatGPT)

Descripción del empleo

As you contemplate your future, you might be asking yourself, what’s the next step? Start your journey with us!

We’re seeking an experienced Product Marketing Manager to join our Product Marketing team in Barcelona (hybrid) to spearhead strategic product marketing efforts, working cross-functionally with sales, product, marketing and creative teams. If you’re ready to soar, we’re ready to take you there.

Why eDreams ODIGEO

Join the world’s leading travel subscription platform and one of the largest e-commerce businesses in Europe.

21 million customers – 44 markets – 5 brands – 7M members in Prime

More than 100 million searches per day – Up to 6 billion daily AI predictions

Over 1,600 employees – More than 60 different nationalities from all continents – 99% permanent contracts – 36 average age

We’re the world’s leading travel subscription platform and one of the largest e-commerce businesses in Europe. We are a tech company revolutionising the travel booking experience through our consumer insight, innovative technology, market leadership, and Prime, the world’s first travel subscription program.

What you will do:

The Role’s Key Responsibilities and Tasks

We are looking for a talented, customer-obsessed Product Marketing Manager to lead our product marketing efforts – promotions, messages, go-to-market of new products, etc. to recruit new Prime members and drive repeat and retention among existing members.
Prime is the world’s largest travel discount program, the company’s top strategic initiative and one of the most transformative products in the travel industry. Prime already has over 7 million paying subscribers and adding about half a million per quarter.

As an eDOer, you will have clear objectives, great challenges and a clear overview of how your work contributes to the global company project and its customers. As a Product Marketing Manager in the Product Marketing team you will be in charge of:

1. Develop and implement comprehensive product marketing strategies to drive user acquisition, engagement, and retention.
2. Collaborate closely with cross-functional teams, including sales, product, marketing and creative teams, to ensure cohesive alignment in product marketing efforts and effective implementation of campaigns.
3. Conduct consumer research and competitive analysis to inform the value proposition development of new products and features.
4. Monitor and analyse the performance of product marketing initiatives, providing insights and data-driven recommendations for continuous improvement.
5. Stay abreast of competitor activities and market dynamics, adjusting product marketing strategies to maintain a competitive edge and capitalise on emerging trends.
6. Communicate product marketing plans, results, and insights to key stakeholders, fostering understanding and support for product marketing initiatives.

What you need to succeed:

Job Requirements

Bring your unique perspective, speak up, and offer disruptive solutions. You’ll have the opportunity to learn and grow while making a real impact on our team. Here’s what you need to succeed:

1. Bachelor’s degree in marketing, business, or a related field (Master’s degree preferred).
2. A minimum of 5 years of proven experience in product marketing / program management, preferably in consumer technology with a consistent record of developing and implementing successful product marketing programs.
3. Excellent written and verbal communication skills, with the ability to create compelling narratives and effectively present ideas.
4. Ability to use insights, data, and statistical analyses to drive product marketing decisions and optimise campaigns.
5. Eager to learn and thrive in a fast-paced online environment.
6. Detail oriented.
7. Experience working in cross-functional teams and leading multiple projects simultaneously.
8. Strong leadership skills with the ability to influence and collaborate optimally at all levels of the organisation.
9. Additional European languages (e.g. German, Italian, French, Spanish).

Preferred Qualifications

1. Experience with Applied AI Tools: Demonstrated comfort using practical AI tools such as GitHub Copilot, ChatGPT, or other AI-powered coding assistants.
2. Experimentation Mindset: Curiosity and eagerness to explore, experiment with, and integrate emerging AI-driven solutions into software development workflows.
3. AI-Enhanced Problem Solving: Ability to effectively leverage AI tools to debug code, streamline development processes, and enhance productivity.
4. Adaptability and Learning Agility: Enthusiastic about continuously learning and quickly adapting to new AI features and capabilities.
5. Collaboration with AI: Experience or interest in collaborating closely with AI tools as “pair programmers” to complement traditional software development practices.

What’s in it for you?

The best talent deserves the best benefits

At eDO, we want you to be a part of our success story and great culture. Here’s what we offer:

1. A rewarding Compensation package! Prime Plus membership, Competitive salary and benefits package, including flexible benefits, performance-based bonuses, birthday day off, discounts and partnerships, relocation support and the possibility of choosing your equipment and, even better, keeping it for free after 3 years.
2. Continuous learning to fuel your growth and explore new horizons! Personalised career paths and the eVOLVE Program will help you discover, grow, and thrive. Internal mobility opportunities let you pursue horizontal career changes and promotions.
3. Your Well-being is our priority. Embrace Freedom and Flexibility! At eDO, we value flexibility, employee care, and transparency. We offer a hybrid home-office model focused on outcome, not time-in-seat. You’ll be able to find the right work-personal life balance that suits you best.
4. Work hard, party hard! We believe in having fun and connecting with colleagues! Join eDO for after-work events, padel tournaments, parties, and more. Create communities based on your passions, like sports and music. Come to work as you are, with no dress code, and enjoy free fruit, coffee, and tea at our offices.
5. Enjoy a dynamic and healthy environment! Be innovative, take risks, and share your ideas. Our diverse and open-minded teams support high performance, learning, and growth. You’ll work in an Agile Mindset environment with recognition at our core.

If you are ready for a career opportunity with unmatched benefits, continuous learning, and a supportive work-life balance, look no further! Take your career to new destinations by applying now and help our diverse, inclusive, and passionate team shape the future of travel.

Apply now!

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status. Our people are the key to our success. Each one of them is unique in their own way and the respect for their uniqueness is and will always be a passion and motivation.