Product Marketing Executive at HBX Group

HBX Group; Islas Baleares; Presencial; EUR 42.000 - 55.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Diversity & inclusion

Global opportunities

Career development across locations

Descripción de la vacante

HBX Group, a leading travel tech partner, is seeking a Product Marketing Executive for a maternity cover contract. The role is full-time on-site in Palma/Mallorca, collaborating across Product, Commercial, Marketing, Design and Enablement teams to drive product adoption and go-to-market success.

The ideal candidate has 2–5 years in Product Marketing or related fields and excels in content creation, storytelling, and cross-functional collaboration.

Formación

• 2–5 years of experience in Product Marketing, Marketing, Sales Enablement, Product Operations, Communications, or related field.
• Proven experience supporting product launches and go-to-market initiatives.
• Strong content creation, copywriting, and storytelling skills with ability to translate concepts into messaging.
• Excellent written and verbal communication and ability to manage multiple priorities.

Responsabilidades

• Create, maintain, and update product marketing materials for launches and quarterly updates.
• Develop customer-facing and sales enablement content to communicate product value.
• Manage Productboard, capturing feedback and feature requests.
• Coordinate quarterly product updates with Product teams on go-to-market activities.
• Collaborate with cross-functional stakeholders to deliver projects on time.
• Conduct market, customer, and competitor research to support positioning.

Conocimientos

Content creation

Copywriting

Storytelling

Project management

Cross-functional collaboration

Analytical mindset

Educación

Bachelor’s degree or equivalent

Herramientas

Productboard

Presentation software

Content creation tools

Descripción del empleo

About Us

This Full time on site position offers great opportunities for career growth. HBX Group is the world's leading technology partner, connecting and empowering the world of travel. We're game-changers, disruptors, the people who bring together local and global brands in accommodation, transport, activities and payments through our network of 300,000 hotels worldwide, 60,000 hard-to-reach high-value clients such as tour operators, travel agents and loyalty schemes across 140 source markets. We are tech-driven, with a customer-first philosophy, and commercial teams whose knowledge and relationships on the ground are second to none. And of course we have an amazing team! Our people, Team HBX Group, are the beating heart of the company who we encourage to move fast, dream big and make the difference every day. In fact, we believe that it is tech + data + people that truly sets us apart in the market, alongside our "global approach, local touch" mentality. We're headquartered in Palma, Mallorca and employ around 3,500 people worldwide.

Job Summary

We are seeking a highly motivated and proactive Product Marketing Executive to join our Product Marketing team on a maternity cover contract. This is a hands-on, execution-focused role responsible for supporting product launches, driving product adoption, managing product communications, and creating high-quality content that enables both customers and commercial teams to succeed. Working cross-functionally with Product, Commercial, Marketing, Design, and Enablement teams, the successful candidate will coordinate initiatives, translate product developments into compelling messaging, and ensure timely delivery of go-to-market activities in a fast-paced and evolving environment.

Key Responsibilities

• Create, maintain, and update product marketing materials, including launch assets, presentations, customer stories, videos, FAQs, landing pages, and product updates.
• Develop customer-facing and sales enablement content that clearly communicates product value and supports commercial teams in driving product adoption.
• Manage and maintain Productboard, ensuring customer feedback, feature requests, and product insights are accurately captured and organised.
• Coordinate the creation and publication of quarterly product updates, working closely with Product teams to communicate new features and enhancements.
• Support the planning and execution of go-to-market activities, including product launches and adoption campaigns.
• Collaborate with cross-functional stakeholders to ensure projects are delivered on time and aligned with business objectives.
• Conduct market, customer, and competitor research to support product positioning and messaging.
• Support product pilots, testing initiatives, and customer adoption programmes.
• Track actions, manage project timelines, and ensure effective communication across stakeholder groups.
• Analyse information and customer insights to develop clear, engaging, and actionable content.

Essential Criteria

• 2-5 years of experience in Product Marketing, Marketing, Sales Enablement, Product Operations, Communications, or a related field.
• Proven experience supporting product launches and go-to-market initiatives.
• Strong content creation, copywriting, and storytelling skills with the ability to translate complex concepts into compelling messaging.
• Excellent written and verbal communication skills.
• Strong organisational and project management capabilities, with the ability to manage multiple priorities simultaneously.
• Experience working effectively with cross-functional teams and multiple stakeholders.
• Self-motivated, proactive, and able to work independently with minimal supervision.
• Strong attention to detail and commitment to delivering high-quality work.
• Analytical mindset with the ability to gather insights, synthesise information, and make data-driven recommendations.
• Experience using presentation software, content creation tools, and collaboration platforms.
• Comfortable working in a fast-paced, dynamic environment with changing priorities.
• Experience within a B2B, SaaS, technology, digital platform, or travel technology environment would be advantageous.
• Experience working with Productboard or similar product management and feedback platforms would be beneficial.

Benefits & Culture

At HBX Group, we believe that diversity drives innovation and makes travel a force for good. We're committed to creating an inclusive workplace where everyone feels valued and respected, embracing different backgrounds, perspectives and talents. Join us and be part of a team where diversity and equal opportunities really do make a difference.

• Within an innovative, engaging and multicultural environment.
• Have the opportunity to build strong and lasting business relationships and friendships from around the world.
• Have the opportunity in developing your career locally or within one of our beautiful working locations across the globe.

You will have the opportunity to work for a company that is going through significant change in becoming the world's leading travel services provider. We are looking for people that are ready to ride the wave in this exciting journey.