Overview
PR & Brand Officer role at Nickel Spain, Madrid, Spain. Nickel is a start-up belonging to the BNP Paribas Group, focused on fighting financial exclusion with an accessible service. Nickel operates with ~2,300 Nickel Points in Spain as part of its growth in the country. The PR & Brand Officer will report directly to the CMO Nickel Spain.
Responsibilities
- Implement a PR strategy cocreated with agencies / collaborators to develop brand awareness and notoriety in Nickel Spain.
- Adapt the central Brand guidelines, monitoring campaigns and communications to ensure consistency and proper brand positioning in Spain across online and offline channels.
- Act as the Brand identity ambassador for Nickel Spain in B2C communications and at points of sale (PoS).
- Manage external PR agency and daily activities; supervise press releases, press events, executive quotes, and other PR content.
- Build a PR strategy aligned to company vision and objectives.
- Cultivate relationships with key influencers to build a brand community.
- Monitor trends and sector activity to identify editorial and growth opportunities.
- Identify and manage activities and campaigns with Partners, Associations and NGOs.
Requirements
- Studies: Degree in Journalism or Communications.
- Experience: +2 years or previous experience in similar roles.
- Languages: Fluent in English and Spanish.
Skills
- Technical: Marketing knowledge; Market watch & research.
- Brand & Communications: Editorial content; Brand image.
- Transversal & Behavioral: Strong communication skills (oral & written); attention to detail; critical thinking; teamwork; ability to develop and leverage networks; project management (beginner); process development / adaptation (beginner).
Benefits
- Hybrid remote working model (40%).
- 28 vacation days; meal and transport bonus; pension plan; health insurance; flexible compensation; life insurance.
- Training programs, career plans, and internal mobility opportunities (national and international).
- Diversity and Inclusion Committee and employee communities (PRIDE, We Generations, MixCity).
- Corporate volunteering program (1 Million Hours 2 Help).
Diversity and Inclusion
BNP Paribas Group in Spain is an equal opportunity employer. We do not discriminate on age, disability, gender reassignment, marital status, pregnancy / maternity / paternity, race, religion or belief, sex or sexual orientation. Equity and diversity are central to our recruitment policy.
Seniorities & Employment Type
- Seniority level: Entry level
- Employment type: Full-time
Job Function & Industries
- Job function: Marketing, Public Relations, and Writing / Editing
- Industries: Banking