Ppc Specialist / Part-Time

buscojobs España; Valladolid; A distancia; EUR 40.000 - 65.000; Jornada completa

Descripción de la vacante

A leading company in the e-commerce sector is searching for an experienced PPC Specialist to enhance and supervise paid advertising campaigns on platforms like Google Ads and Meta Ads. The specialist will be responsible for maximizing ROI, utilizing analytics for performance optimization, and aligning with overall marketing strategies. Candidates should possess strong experience in PPC management, especially within regulated industries, and demonstrate a keen ability to analyze data for informed decision-making.

Formación

• Minimum of 5 years of experience in PPC campaigns.
• Proven track record of high ROI in e-commerce.
• Excellent communication skills, both written and verbal.

Responsabilidades

• Manage PPC campaigns across multiple platforms.
• Conduct keyword research and performance analysis.
• Create and optimize ad copy and landing pages.

Conocimientos

Analytical skills

A/B testing

Conversion rate optimization

Ad copy optimization

Keyword research

Herramientas

Google Ads

Meta Ads

Google Analytics

Descripción del empleo

Important : This is a contractor role, which means you manage your own taxes. You can be based anywhere in Europe.

We're seeking a seasoned

PPC Specialist

to lead and optimize paid advertising campaigns across Google Ads, Meta Ads, with a sharp focus on ROI in a fast-paced e-commerce environment.

Key Responsibilities :

Develop, implement, and manage PPC campaigns across multiple platforms (Google Ads, Meta Ads, etc.) for global market Conduct thorough keyword research and competitive analysis to identify opportunities for campaign optimization. Monitor and analyze campaign performance, making data-driven decisions to maximize ROI. Create and optimize compelling ad copy and landing pages to improve conversion rates. Stay up-to-date with industry trends, best practices, and algorithm updates to ensure campaigns remain effective and compliant. Collaborate with the marketing team to align PPC efforts with overall marketing strategies and goals. Provide regular reports and insights on campaign performance to senior management. Manage budgets, bid strategies, and overall account performance to meet and exceed business objectives. Utilize Google Analytics to track and report on key performance metrics, providing actionable insights for continuous improvement.

Requirements :

Minimum of 5 years of experience managing PPC campaigns in an e-commerce setting (preferably within the more restricted industries like healthcare, pharmaceuticals, finance, gambling, crypto etc.) Proven track record of achieving high ROI through PPC campaigns. Experience with A / B testing, conversion rate optimization, and landing page design. Strong analytical skills with the ability to interpret data and make informed decisions. Expertise in Google Analytics, with the ability to set up and analyze advanced tracking and reporting. Excellent written and verbal communication skills.

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