PPC Manager, Roofing (Remote, Santa Cruz de la Sierra)

Blacksmith Agency; Asturias; Remote; EUR 54,000 - 81,000; Full time

Job summary

Blacksmith Agency seeks an experienced PPC Manager, Roofing, to own paid media for roofing clients across multiple markets. You will steer targeting, budgets, roadmaps, and narrative during client discussions, acting as the strategic voice on the team.

Ideal candidates have 3+ years in Google Ads and Meta, a proven ROAS/CPA track record, and agency experience handling several clients simultaneously. Clear English with US clients on live calls is required.

Qualifications

• 3+ years hands-on in Google Ads and Meta, campaigns built, run and optimized.
• Proven track record of improving ROAS, CPA or pipeline metrics.
• Experience managing multiple clients in an agency setting.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for roofing clients.
• Handle budget allocation, bidding, targeting, testing and campaign cutoffs.
• Set up and trust attribution with GA4, Tag Manager and platform pixels.
• Create 90-day and quarterly client roadmaps and present results.
• Drive account growth through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

Tools

GA4

Tag Manager

Pixels

Job description

Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Roofing you own paid media for a book of roofing clients (roofing contractors operating across several markets): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for roofing or similar multi-location businesses is a strong plus.