Performance Marketing Specialist - Barcelona (Hybrid; 2 days / week in the office)

AirHelp; Barcelona; Híbrido; EUR 30.000 - 50.000; Jornada completa

Descripción de la vacante

A leading technology company in Barcelona is seeking a Performance Marketing Specialist to optimize paid media campaigns across platforms like Google Ads and Meta. You will handle campaign setup and analysis, working collaboratively to improve performance metrics. An ideal candidate has a strong foundation in paid media, is data-savvy, and communicates effectively. Join a fast-paced environment that cares about your growth and offers hybrid work opportunities.

Servicios

Flexible benefits

Health benefits

Growth investment

Travel allowance

Formación

• Solid foundation in paid media and passion for performance marketing.
• Comfortable reading data and turning it into action.
• Fluent in English, both spoken and written.

Responsabilidades

• Support the development and optimization of paid media campaigns.
• Track campaign execution and provide insights.
• Run A/B tests and present learnings.

Conocimientos

Paid media knowledge

Data analysis

Campaign execution

A/B testing

Communication

Herramientas

Google Ads

Meta Ads

TikTok Ads

Google Analytics

Descripción del empleo

Performance Marketing Specialist - Barcelona (Hybrid; 2 days / week in the office)

Department : Marketing

Employment Type : Full Time

Location : Barcelona

Reporting To : Joana Fialho

Description

At AirHelp, we’re making air travel fair. We help millions of passengers every year get compensation for disrupted flights - and we do it with data, tech, and relentless curiosity. Now we’re growing our performance marketing team, and we’re looking for someone who’s ready to dive deep, learn fast, and help us scale smarter.

You’ll join a collaborative, cross-functional environment with experts in Paid Search, Paid Social, Organic, Analytics, and Creative. You’ll support the setup, launch, and optimization of campaigns across Google Ads, Meta, TikTok, and more. This is a hands-on role built for someone who already understands the basics of paid media and wants to accelerate their impact by owning results, experimenting with new ideas, and learning from experienced specialists.

This is a hybrid job opportunity (2 days / week in the office) based in Barcelona

What you’ll drive :

• Support the development and optimization of paid media campaigns across Google (Search, PMax, Demand Gen, YouTube) and social platforms (Meta, TikTok).
• Support strategy and execution for experiments across creatives, audiences, placements, and messaging.
• Track campaign execution and flag underperformers - help us move fast with clear, data-backed insights.
• Contribute to A / B testing plans and use results to iterate and scale what works.
• Collaborate closely with Creative, Content, Organic Social, and Analytics to align paid efforts with bigger brand goals.
• Use dashboards and analytics tools (Google Analytics, ad platforms) to report on outcomes and suggest improvements.

What you’ll achieve in your first 12 months :

Campaign mastery : Within 3 months, independently handle the setup and optimization of at least 3 campaigns, improving Click-Through-Rate by 10% or lowering Cost-Per-Action by 5%.

Insight reporting : Starting in month 2, own weekly reports for assigned campaigns, delivering insights on time in 90%+ of cases.

Test-and-learn mindset : Run 2+ A / B tests monthly on creatives or landing pages, and present learnings that drive future strategy.

Problem-solving : Identify and resolve at least 3 common ad disapproval issues in your first 3 months.

Full onboarding : Complete all paid media onboarding tasks in your first 5 weeks. Earn Meta and Google Ads certifications by month 3.

What sets you apart :

Have a solid foundation in paid media and a passion for performance marketing.

Know your way around key platforms : Google Ads, Meta Ads, TikTok Ads, and Microsoft Ads.

Are comfortable reading data and turning it into action : CTR, ROAS, CPA, CPC don’t scare you.

Understand basic budget allocation and bid strategies.

Communicate clearly and confidently with both marketing folks and data geeks.

Team player who’s eager to build, test, and grow.

Speak and write fluent English.

Why AirHelp?

High Impact : We move fast. Your work ships quickly and drives real change for millions of travelers.

Culture of Autonomy : No micromanagement, no politics.

Growth Investment : Learn and grow beyond your role.

Environment That Cares : Team events, supportive peers, health benefits, and a mission you can feel proud of.

Flexible Benefits : Choose between gym pass, personal development, childcare, transport, or travel subsidies.

Global Workstyle : Travel allowance, work from anywhere for up to 2 weeks / year, because we know the best ideas come from seeing the world.

J-18808-Ljbffr