Performance Marketing Specialist - B2B / SaaS Marketing • Spain •

Coverflex; La Coruña; Presencial; EUR 34.000 - 40.000; Jornada completa

Descripción de la vacante

Coverflex is seeking an experienced Growth Marketing Specialist to lead customer acquisition initiatives. The ideal candidate will have a strong background in managing digital campaigns, optimizing sales funnels, and utilizing data for decision-making. There’s a collaborative culture focused on innovation, data-driven performance, and a proactive approach to growth. You'll work with a tech stack that includes tools like Google Ads and HubSpot, driving impactful marketing strategies for business growth.

Servicios

Health Insurance

Flexible Work Environment

Formación

• 2 years of relevant experience in paid marketing or growth roles.
• Expertise in campaign management across digital channels.
• Experience with outbound and automation tools.

Responsabilidades

• Plan, launch, and manage targeted campaigns across multiple channels.
• Continuously optimize the sales pipeline using data.
• Design and execute growth experiments from ideation to launch.

Conocimientos

Campaign Management

Data-driven Decision Making

A/B Testing

Digital Marketing

Fluency in Spanish

Fluency in English

Herramientas

Google Ads

Bing Ads

Facebook

LinkedIn

Make

Descripción del empleo

Compensation is more than a pay-check, and traditional approaches don’t adequately reflect it or the way people work today.

We’re on a mission to change that. We see compensation as everything a company gives their people in return for the work they do. It should be easier to understand, offer, manage and spend.

Long-term, we’re working towards becoming the place where compensation happens and is managed by those who award and receive it. We’re on our way to coining the term “Compensation-as-a-service”.

We’re proud to be backed by leading European VC funds, having raised over €20 million.

About You

• You have 2 years of relevant experience in a paid marketing, growth or demand-generation role , with a track record of achieving business objectives and improving performance.
• You're an ace when it comes to hands-on campaign management (SEM, PPC, Paid Social, Retargeting) with expertise in at least one core channel (Google and Bing Ads, Facebook, LinkedIn).
• You're fluent in Spanish and English , with excellent written and verbal communication in both.
• You move fast , think like a hacker, and aren’t afraid to test, break, debug, and iterate relentlessly — done is better than perfect , and speed is your default.
• You are constantly on the lookout for a first-mover advantage on a channel, tactic, hack or growth opportunity that could drive new business.
• You'll readily switch from analytics to get an answer to a hunch, to A / B testing copy and boost product features, to brainstorming new growth ideas.
• You have a deep love for data-driven decisions with experience in running split tests, optimising funnels, and developing metrics.
• You have experience with outbound and automation tools like Make, N8N, or Clay — or you're curious to dive into them.

The Role

On a typical day, you will...

• Plan, launch, and manage targeted campaigns across multiple channels, including Paid Search, Paid Social, and Review Platforms (e.g. Google Ads, Bing, Facebook, LinkedIn, Capterra) to drive customer acquisition.
• Continuously optimise the sales pipeline by leveraging data at every step of the journey.
• Develop a deep understanding of our target buyers and ideal customer profile , and translate that into effective, high-impact strategies and campaigns.
• Apply a structured testing approach to validate hypotheses, recommend performance improvements, and identify scalable tactics, channels, and messaging.
• Design, execute, and manage end-to-end growth experiments, from ideation to QA and launch.
• Track, analyse, and report on weekly and monthly channel metrics, KPIs, and progress toward goals.
• Actively contribute to the growth of Coverflex’s acquisition channels (Outbound, Paid, Lifecycle, etc.), while leading or supporting collaborative, cross-functional experiments.

Our growth tech stack :

Webflow, Make, Amplitude, Lemlist, Clearbit, Lightdash, Dreamdata, Segment, Airtable, Hubspot and other 20+ tools (plus the ones you believe will make us succeed)

Salary Range

For this position, we have a total gross salary range of34.000€ to 40.000€, depending on your experience,plus health insurance and other benefits you can check below.

The stages for this hiring process are :

• CV Screening
• Interview with Marketing Hiring Manager
• Interview with People
• Case study
• Interview with Marketing Management + Peer
• Final interview with co-founder.

Equal opportunity employer :

Coverflex is an equal-opportunity employer. All applicants will be considered and analysed regardless of ethnicity, religion, gender identity, sexual orientation, national origin, age, or disability status.

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