Performance Marketing Manager – Paid Traffic- Freelance or agency

EatWith; Valencia; A distancia; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

A leading culinary experience platform is seeking a Performance Marketing Manager to manage paid campaigns, develop full-funnel strategies, and optimize performance metrics. The ideal candidate has experience with channels like Meta and Google Ads, a strong analytical background, and the ability to collaborate effectively in a fast-paced environment. This role offers the chance to drive impactful marketing initiatives in an innovative and growing company.

Formación

• Experience in managing paid traffic at startups or marketplaces.
• Ability to analyze campaign performance and optimize results.
• Fluency in English and flexibility in a fast-paced environment.

Responsabilidades

• Manage and optimize paid campaigns on various channels.
• Develop and execute full-funnel marketing strategies.
• Collaborate with creative teams on ad creatives.

Conocimientos

Managing paid campaigns

A/B testing

Data-driven marketing

Performance optimization

Creatives development

Herramientas

Meta Ads Manager

Google Ads

GA4

Descripción del empleo

Performance Marketing Manager – Paid Traffic - Freelance or agency

• Contract

Eatwith is the world's leading platform for culinary experiences with locals. From intimate dinners in Paris to cooking classes in Rome and tapas tours in Barcelona, we connect travelers with passionate hosts for unforgettable food adventures. With guests from over 130 countries and partnerships with major travel brands, we’re on a mission to make travel more personal, authentic, and delicious.

Your Responsibilities

• Manage, optimize, and scale paid campaigns on Meta, Google Ads, and other relevant channels
• Develop a full-funnel strategy: TOFU brand ads, MOFU destination-driven ads, and BOFU retargeting
• Continuously analyze performance, A/B test creatives, and improve conversion metrics
• Collaborate with our creative and content teams to brief and iterate on ad creatives (UGC, video, banners)
• Own reporting: budget tracking, ROAS, CPA, and growth insights
• Identify and test new paid media opportunities (TikTok, Pinterest, YouTube, etc.)
• Be a data-driven marketer with hands-on experience in managing paid traffic at performance-focused startups or marketplaces
• Be comfortable with both strategy and execution – from campaign planning to daily optimization
• Be confident in tools like Meta Ads Manager, Google Ads, GA4
• Be fluent in English, self-starting, and flexible in a fast-paced environment

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