Paid Social Specialist - Remote & Growth-Ready

Publicis Groupe España; Madrid; Presencial; EUR 40.000 - 60.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible benefits

Growth opportunities

Free online training

Partner certifications

Work from anywhere

Generous holidays package

Well-being programs

Descripción de la vacante

Publicis Groupe España in Madrid is seeking a proactive Paid Media Specialist to execute and optimize campaigns on Meta, Google Ads, and TikTok. You will monitor KPIs, adjust strategies, and collaborate with marketing and design teams to meet client objectives.

The role demands an analytical mindset, attention to detail, and the ability to work independently or in a team, with a focus on maximizing ROAS and CPL efficiency while keeping clients informed and aligned with brand standards.

Formación

• Knowledge of advertising platforms and industry trends to stay current.
• Results-oriented mindset with focus on KPIs.
• Analytical skills to detect configuration issues in platforms and tracking tools.
• Full professional proficiency in English (written and spoken); additional languages are a plus.

Responsabilidades

• Paid media campaigns execution and optimization across Meta, Google Ads and TikTok.
• Analyze and adjust KPIs such as CPA, ROAS, and CPL to maximize efficiency.
• Budget and investment management aligned with client goals.
• Collaborate with marketing and design teams to ensure campaigns align with strategies and brand objectives.

Conocimientos

Advertising platforms knowledge

Results oriented

Analytical skills

English proficiency

Descripción del empleo

Publicis Groupe España in Madrid is seeking a proactive Paid Media Specialist to execute and optimize campaigns on Meta, Google Ads, and TikTok. You will monitor KPIs, adjust strategies, and collaborate with marketing and design teams to meet client objectives.

The role demands an analytical mindset, attention to detail, and the ability to work independently or in a team, with a focus on maximizing ROAS and CPL efficiency while keeping clients informed and aligned with brand standards.