Operations Senior Executive

PHD Media Spain; Ibiza; A distancia; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

A leading media agency in Ibiza is seeking an Operations Senior Executive to manage automated optimization solutions and optimize campaigns across various platforms. Candidates should have 1-2+ years in programmatic advertising, with proficiency in tools like DV360 and Google Ads. This role requires meticulous attention to detail and good English communication skills.

Formación

• 1-2+ years of experience in programmatic advertising.
• Hands-on experience in platforms like DV360 and The Trade Desk.
• Good proficiency in English is mandatory for communication.

Responsabilidades

• Manage automated optimization solutions across key markets.
• Execute and optimize campaigns ensuring efficiency thresholds are met.
• Perform audits of tracking systems for data accuracy.
• Handle algorithm requests and real-time optimizations.
• Manage automated reporting tools and conduct monthly performance checks.
• Participate in meetings providing updates on campaign performance.

Conocimientos

Programmatic advertising

Campaign management

Data accuracy

Algorithm management

Reporting and insights

Attention to detail

Herramientas

DV360

The Trade Desk

Google Ads

SA360

Google Tag Assistant

Descripción del empleo

PHD pioneered communications planning over 25 years ago and has since become the most awarded media network, recently named ADWEEK's Global Media Agency of the Year 2024. PHD Global Business strives to represent the best of PHD, collaborating closely with more than 80 offices across 70 countries within the global PHD network. We are part of Omnicom Media Group, the media division of Omnicom Group, Inc.

The team operates without a designated home market. The work arrangement for this role will be determined based on various factors, and it may be remote or based in one of PHD's EMEA offices.

Role Operations Senior Executive

This role will collaborate closely with the wider Operations & Engagement team and report directly to the Operations & Engagement Manager.

Key Responsibilities

1. Role & Responsibilities: Manage automated optimization solutions, collaborating with hubs and local teams in key EU-5 and North American markets to ensure optimal performance across Programmatic, Search, and Social channels.
2. Campaign Management: Execute, manage, and optimize campaigns across DV360, The Trade Desk (TTD), Google Ads, and SA360, ensuring efficiency thresholds are met and providing regular performance reports.
3. Data Check: Perform regular audits of tracking systems, including Floodlights, universal pixels, static pixels, and variables, to ensure data accuracy and effective performance measurement.
4. Algorithm Management: Handle algorithm requests, create and validate algorithm syntax for DV360, Google Ads, SA360, and TTD, and conduct real-time optimizations to enhance campaign performance.
5. Reporting & Insights: Manage and update the automated reporting tool daily, conduct monthly performance checks at 50% and 70% campaign duration, and develop benchmarks using historical data.
6. Meetings & Calls: Participate in regular and ad hoc meetings with stakeholders and teams, providing updates on campaign performance and addressing challenges.

Profile

• Experience: 1–2+ years in programmatic advertising, with hands-on experience in platforms like DV360 and The Trade Desk. Familiarity with Search platforms (Google Ads, Microsoft Ads/Bing, Search Ads 360) and Social platforms (Meta Ads Manager, TikTok Ads) is highly advantageous.
• Campaign Support: Demonstrated experience supporting performance campaigns across biddable channels, including setup, monitoring, optimization, and reporting.
• Tracking and Troubleshooting: Knowledge of tracking implementation and validation methods, including Floodlights, universal pixels, and static pixels; familiarity with debugging tools like Google Tag Assistant, Pixel Helper, or Omnibug is an asset.
• Platform Integration: Understanding of DSPs, ad servers, and analytics platforms (e.g., Google Analytics, Adobe Analytics) for seamless campaign performance and accurate measurement.
• Attention to Detail: Meticulous approach to data entry, campaign configuration, and reporting, ensuring high-quality execution.
• Language: Good proficiency in English is mandatory for communication.

Join us!