[O144] Senior Performance Marketing Manager

Bling; Badajoz; Presencial; EUR 50.000 - 80.000; Jornada completa

Descripción de la vacante

A fast-growing fintech company in Barcelona, BLING, is seeking a Senior Performance Marketing Manager to drive performance marketing campaigns across multiple channels. This role involves optimizing acquisition costs and driving growth efficiency to improve financial lives across Europe. You'll have ownership over the marketing strategy, collaborate with diverse teams, and enjoy a flexible work culture, making a significant impact on the company's growth.

Servicios

Health Insurance

Sponsored Meals

Flexible Work Policy

Startup Culture

Impact & Autonomy

Formación

• 5+ years of experience in B2C tech startups or scaleups.
• Deep expertise in ad buying across major platforms.
• Strong skills in tracking, attribution, and marketing analytics.

Responsabilidades

• Develop and execute multi-channel paid acquisition strategy.
• Optimize campaigns for CAC, LTV, and ROI.
• Manage budget allocation and forecasting.

Conocimientos

Performance Marketing

Data-driven Analysis

Budget Management

Agency Management

Collaboration

Educación

5+ years of experience in performance marketing

Fintech or banking experience

Fluency in English and French

Herramientas

Meta

TikTok

Google Ads

Snapchat

Adjust

Descripción del empleo

At BLING, we’re on a mission to break the vicious circle of financial stress in Europe with :

the only transparently priced and comprehensive banking product : account, debit card, credit and more, without limits, for a fixed monthly price. Never a cent more.

a free cash advance of up to €100 for whatever our users need.

more features designed to make money easy!

We are a mission-driven, user-first, and VC-backed company growing extremely fast. We launched our new product in January 2024 and already have : 100k+ accounts on which we’ve processed more than 100 million euros.

If you're looking for an opportunity to improve the financial life of 180M Europeans, BLING is the place to be.

About the Role

We are looking for a Senior Performance Marketing Manager to lead and scale our paid acquisition strategy in Barcelona. You will take full ownership of performance marketing campaigns, driving growth, efficiency, and ROI across multiple paid channels.

As part of our Marketing team, you will work cross-functionally and with external agencies to optimize campaigns, improve acquisition costs and ROI, and build a scalable marketing engine.

Key Responsibilities

Performance Marketing Strategy & Execution

• Develop and execute a multi-channel paid acquisition strategy, including Meta, TikTok, Google Ads, Snapchat, and more.
• Optimize campaigns for CAC, LTV, ROI, and overall growth efficiency.
• Implement A / B testing across ads, creatives, and landing pages to improve conversion rates.
• Manage budget allocation and forecasting to maximize efficiency.

Data-Driven Decision Making

• Collaborate with the Data team to track performance, measure attribution, and implement marketing mix modeling.
• Ensure accurate tracking of campaigns and optimize performance reporting dashboards.
• Use insights to improve targeting, bidding strategies, and user segmentation.
• Work closely with the Product and CRM teams to align marketing efforts with activation, retention, and monetization.
• Partner with external agencies to test new ad formats, visuals, and messaging.
• Explore new acquisition channels and innovative growth hacks to scale the business.

Technical & Marketing Skills Required

You should be a performance marketing expert who thrives in fast-paced environments.

• 5+ years of experience in performance marketing, growth, or paid acquisition in B2C tech startups or scaleups. Fintech or banking experience is a plus.
• Deep expertise of ad buying on Meta, TikTok, Google, Snapchat, and more.
• Strong skills in tracking, attribution, and marketing analytics.
• Familiarity with Adjust is a plus.
• Deep understanding of CAC, ROI, LTV, and marketing efficiency metrics.
• Experience working with A / B testing and experimentation frameworks.
• Strong budget management and forecasting skills.
• Fluency in English and French.

What Makes You a Good Fit?

• Ownership : You want to win and are accountable for your successes and mistakes.
• Data-driven : You are data-driven and thrive on scaling acquisition with efficiency.
• Analytical & Hands-On : You don’t just oversee—you analyze, optimize, and iterate constantly.
• Agency maestro : You know how to find, manage and orchestrate external agency partners.
• Collaboration : You are collaborative and communicate well with your team and more broadly within the organization.

What We Offer

• Impact & Autonomy : Take full ownership of performance marketing strategy at a fast-growing startup that is improving the lives of millions of Europeans.
• Builder Environment : You will be building the plane as you’re flying it. We’ve done a lot but you will largely build the function.
• Startup Culture : Join an open-minded and fast-paced team where your contributions matter.
• Flexible Work Policy : the position is based in Barcelona, Spain, but you can work from home up to two days per week.
• International Team : the best people from all over the world work at BLING.
• Health Insurance & Sponsored Meals
• Hybrid position

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