Mechanical Design Engineer, Structures

Annenbergpetspace; Bilbao; Presencial; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

Annenbergpetspace seeks a Manager for Spain Retail Marketing to spearhead integrated marketing efforts for key accounts. This role involves executing strategic marketing plans, enhancing brand visibility, and collaborating with various stakeholders to align with Spain's business objectives. The ideal candidate will have a strong marketing background and a passion for driving results in the retail sector.

Formación

• Experience in retail marketing strategy development and execution.
• Ability to manage marketing activities and budgets effectively.
• Strong collaboration skills with teams and stakeholders.

Responsabilidades

• Develop and execute retail marketing strategies across Spain.
• Manage marketing budgets and synchronize initiatives with product pipelines.
• Enhance brand visibility and customer engagement through various channels.

Conocimientos

Strategic Marketing

Trade Marketing

Stakeholder Collaboration

Brand Awareness

Budget Management

Descripción del empleo

Who We Are : At Brooks, we believe movement is the key to feeling more alive.

That's why we're driven to create gear and experiences that take people to the place that makes them feel more alive — whether it's a headspace, a feeling, or a finish line. Everyone who works at Brooks is propelled by a company culture that sparks excitement, fuels collaboration, inspires creativity, and ignites innovation. Our brand values help bond us together and drive our success :

• Runner First : We act in the best interest of the runner
• Word is Bond : We do what we say we'll do
• Champion Heart : We give our all in everything we do
• There is no "I" in Run : We stay generous with our humanity
• Keep Moving : We find ways to move every day, because joy is kinetic!

We welcome everyone from every walk of life looking to inspire others through the power of movement — because we're all moving towards something. Let's run there.

Your Job : The Manager, Spain Retail Marketing, plays a vital role in ensuring integrated marketing delivery for our Strategic and Key Accounts. Your responsibilities include developing and executing account-specific trade marketing strategies aligned with brand and sales objectives. A key aspect of this role is collaborating closely with the Territory Director South to align with the overall Spain strategy. Your main stakeholders are retailers, Key Account Managers, the Sales Manager Spain, and the EMEA Marketing Team.

Your Responsibilities :

• Contribute to the development of the retail marketing strategy and lead the execution of Retail Marketing activities across Spain.
• Develop, plan, present, and activate Retail Marketing plans based on seasonal demand and sales plans for Spain, guided by EMEA directives.
• Ensure consistent visibility of the Brooks brand and products at points of sale (brick & mortar, online, social media, PR, retail events) and provide ongoing marketing support to Sales and Tech Reps to boost sell-through.
• Ensure that customer experience, assets, and programs align with campaign strategies, reflect brand principles, and are executed timely and within budget.
• Enhance brand awareness by securing permanent space in new stores, online brand pages, or third-party websites.
• Manage the Retail Marketing calendar, ensuring all initiatives are synchronized with the product pipeline across Wholesale and eCommerce, and integrated with the broader EMEA Marketing team.
• Identify and propose new ideas to attract, engage, and connect with new target groups and customer activations.
• Promote an integrated approach to campaign execution, ensuring consistent messaging across all touchpoints.
• Plan and oversee all retail account marketing budgets under the guidance of the Territory Director, South.
• Communicate seasonal program updates, including changes, retailer feedback, sales data from promotions, and consumer engagement metrics.

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