Marketing Specialist

EZVIZ Europe; Cataluña; Presencial; EUR 30.000 - 45.000; Jornada completa

Descripción de la vacante

EZVIZ Europe, a leading brand for connected home products, is seeking a Marketing Specialist in Tres Cantos, Madrid. The role includes developing marketing strategies, managing budgets, and overseeing online and offline marketing activities. Ideal candidates are bilingual in Spanish and English, with experience in consumer electronics marketing and strong project coordination skills.

Formación

• Over 2 years of work experience in integrated marketing.
• Fluent in Spanish and English; Chinese is a plus.
• Experience with consumer electronics brands.

Responsabilidades

• Develop marketing strategies and product go-to-market plans.
• Manage marketing budgets across various projects.
• Maintain relationships with local media and KOLs.

Conocimientos

Project Coordination

Bilingual (Spanish & English)

Digital Advertising

Social Media Management

KOL Marketing

Descripción del empleo

EZVIZ, a global brand for connected home products, was founded in 2012. Since then, EZVIZ has grown rapidly and now markets its products in over 80 countries across Europe, Asia-Pacific, and the United States.

Since 2016, EZVIZ has established a strong presence in the European market and aims to expand its market share across the continent, including France, Benelux, Germany, Greece, Italy, Poland, Portugal, Slovakia, and Spain. Its European division is headquartered in Hoofddorp, the Netherlands, with a dedicated sales, marketing, technical support, and logistics team following a proactive growth strategy.

EZVIZ is currently seeking a Marketing Specialist to join its team as soon as possible.

Job Responsibilities:

1. Coordinate with the line manager, sales team, and headquarters' brand team to develop marketing strategies and product go-to-market plans, enhancing brand visibility, influence, and market share in the local market.
2. Manage marketing budgets by allocating resources effectively across projects such as MDF, online and offline marketing, ensuring optimal utilization to boost business performance.
3. Maintain relationships with local media and KOLs to increase brand awareness and reputation.
4. Oversee online marketing activities, including social media management, advertising, website optimization, localization of GTM materials, and email marketing, in collaboration with the marketing manager.
5. Handle translation and proofreading of marketing assets and files.
6. Coordinate offline marketing efforts with channel partners, including supporting exhibitions, conferences, roadshows, and other events from planning to execution, while maintaining the brand image and offline exposure.
7. Gather industry, competitor, and user profile data, and produce regular analysis reports.

Job Requirements:

1. Located in Tres Cantos, Madrid; fluent in Spanish and English; Chinese language skills are a plus, especially if experienced with Chinese brands in Spain.
2. Over 2 years of work experience, including at least 1 year in integrated marketing within consumer electronics brands, with familiarity in areas such as e-commerce, KOL marketing, PR, social media, digital advertising, exhibitions, or website management.
3. Strong cost control awareness, excellent project coordination skills, and team responsibility.
4. Proactive work attitude, quick thinking, strong learning ability, and excellent execution skills.