Marketing Manager

Time Out Market; Barcelona; Presencial; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

A global food and cultural market in Barcelona is seeking an experienced Marketing Manager to enhance brand presence and drive customer engagement. This dynamic role involves managing marketing campaigns, public relations, social media, and coordinating events. The ideal candidate is passionate about food and culture, with a proven track record in marketing management. Join a team that values diversity and fosters creativity in an exciting environment.

Formación

• At least 3-5 years of experience in marketing management, preferably in hospitality, retail, or entertainment sectors.
• Demonstrable experience in managing marketing campaigns, PR initiatives, and brand activations across diverse geographies.
• Excellent communication, interpersonal, and presentation skills.

Responsabilidades

• Develop and implement integrated marketing strategies to drive visitor traffic.
• Manage all aspects of public relations and social media presence.
• Plan and coordinate entertainment events to enhance visitor experience.

Conocimientos

Marketing management

Public relations

Social media management

Event planning

Educación

Bachelor's degree in Marketing, PR, or a related field

Descripción del empleo

Title: Marketing Manager

Location: Barcelona

Department: Marketing

Reporting to: General Manager

Brand Video: Time Out Market_Brand Video_MAR2022.mp4

Time Out Market is a global food and cultural market leveraging the editorial curation of Time Out Media to bring the best of the city together under one roof: its best chefs, restaurants, bars, and cultural experiences.

We are seeking a Marketing Manager to enhance our brand presence, drive footfall and brand awareness, and ensure a seamless, exciting experience for our customers and partners.

We are looking for a dynamic and creative Marketing Manager to lead our marketing initiatives across all platforms. This role will be crucial in managing marketing campaigns, public relations efforts, social media, coordinating entertainment, and maintaining strong relationships with our concessionaires. The ideal candidate will be passionate about food and culture and have a proven track record of success across the following key responsibilities:

Key Responsibilities

• Develop – supported by our team – and implement integrated marketing strategies that align with the company’s business objectives and drive increased visitor traffic and brand loyalty.
• Manage all aspects of public relations, including coordination of press releases and relations with media, influencers, and other industry leaders.
• Manage our social media presence, including Facebook, Instagram, TikTok, and additional channels that may be deemed relevant. Create and publish engaging content tailored to our unique audience.
• Plan and coordinate programmed entertainment and events that enhance the visitor experience and promote the Market’s vibrant atmosphere. Work closely with artists, performers, and other cultural entities.
• Foster strong, collaborative relationships with all concessionaires to ensure they are aligned with the Market’s standards and goals. Act as the primary marketing liaison to support their promotional activities and enhance their presence within the Market.
• Ensure that all marketing and promotional materials are in line with our brand identity, including assisting in the creation and editing of promotional materials.
• Monitor and report on the effectiveness of marketing campaigns and events using predefined KPIs.
• Utilise data, trends, and customer feedback to inform future campaigns and improve the visitor experience.
• Support incident/crisis responses – supported by our team – ensuring that the brand is safeguarded.

Qualifications

• Bachelor's degree in Marketing, PR, or a related field.
• At least 3-5 years of experience in marketing management, preferably in hospitality, retail, or entertainment sectors.
• Demonstrable experience in managing marketing campaigns, PR initiatives, and brand activations across diverse geographies.
• Excellent communication, interpersonal, and presentation skills.
• Proven ability to manage social media platforms and craft engaging content.
• Experience in event planning and management.

About our culture

At Time Out Group, we believe in diversity and equal opportunity for all people. We do not discriminate against external or internal candidates based on age, disability, gender, gender reassignment, race, religion or belief, sexual orientation, marriage and civil partnership, pregnancy, or maternity. We believe diversity fosters creativity and enables personal and professional growth. We promote an open culture where ideas are shared candidly, and there is no fear of failure—only opportunities to learn and succeed. Everyone has the right to express themselves as they are, which enriches us all. We value social justice, happiness, and an open world, because after all, we are in the happiness business.