Marketing Manager

Orbik Cybersecurity Arteche Group; Alicante; Presencial; EUR 35.000 - 55.000; Jornada completa

Descripción de la vacante

A leading tech company is looking for a dynamic Marketing Manager to develop and execute marketing strategies for their products. The ideal candidate will have experience in B2B marketing, excellent skills in digital channels, and a strong background in collaboration tools. This role offers a competitive salary, benefits, and opportunities for professional growth within a collaborative team.

Servicios

Competitive salary and benefits package

Opportunities for professional growth and development

Work with a talented and collaborative team

Formación

• Minimum of 2 years of experience in B2B marketing, ideally in highly technical environments.
• Advanced skills in Microsoft Office, Project, Basecamp.
• Knowledge of collaboration and CRM tools.

Responsabilidades

• Develop and execute strategic marketing plans for product awareness and demand.
• Create a robust sales funnel through digital channels.
• Assess the effectiveness of marketing programs and report changes.

Conocimientos

Digital marketing

B2B marketing

Content marketing

Social media

SEO

ROI tracking

Fluent in English

Educación

Bachelor's degree in Business or Marketing

Herramientas

Canva

Marketo

Pardot

Google Analytics

LinkedIn marketing

Microsoft Office

Basecamp

Descripción del empleo

We are seeking a dynamic and experienced Marketing Manager to join our team. In this role, you will be responsible for developing and executing strategic marketing plans to drive product awareness, demand, and adoption for Orbik products and services. You will collaborate closely with our product and sales teams to ensure successful product launches and ongoing marketing campaigns.

Responsibilities :

• Work closely with product management and the marketing team to develop positioning and messaging that resonates with our buyer personas.
• Assess the effectiveness of marketing programs and report necessary changes.
• Create a robust sales funnel through digital channels such as content marketing, social media, SEO, and search engine advertising.
• Plan and execute events.
• Coordinate product launches and implement improvements for existing products.
• Support the creation of whitepapers and documentation for sales and marketing using tools like Canva.
• Minimum of 2 years of experience in B2B marketing, ideally in highly technical environments.
• Advanced skills in productivity applications (Microsoft Office, Project, Basecamp).
• Knowledge of collaboration and CRM tools.
• Experience with marketing automation tools (Marketo, Pardot, Google Analytics, LinkedIn marketing).
• Exceptional ROI tracking skills.
• Fluent in English, both written and oral.

Preferred qualifications :

• Bachelor's degree in Business or Marketing.
• Experience leading LinkedIn campaigns.
• Technical content creation abilities.
• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• Work with a talented and collaborative team.

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