Marketing Data Analyst

Festo; Barcelona; Presencial; EUR 30.000 - 45.000; Jornada completa

Descripción de la vacante

A leading global company in automation technology seeks a motivated Data Analyst for its Digital Sales Hub in Barcelona. The role involves collaborating with the Digital Marketing team, analyzing complex data sets, and providing actionable insights to drive business strategies. Candidates should have a Master's degree and strong analytical skills, with proficiency in SQL and Python.

Servicios

Competitive salary and benefits package

Opportunities for professional growth and development

Collaborative and innovative work environment

Formación

• 2+ years of experience as a Data Analyst, preferably in sales, marketing or business analytics.
• Strong communication skills to present complex data insights.
• Fluent in English; proficiency in Spanish is a plus.

Responsabilidades

• Collaborate with Digital Marketing team to understand data needs.
• Lead collection, cleaning, and analysis of large data sets.
• Develop and maintain reports, dashboards, and visualizations.

Conocimientos

Analytical skills

Attention to detail

Communication

Educación

Master’s degree in Data Science, Statistics, Mathematics, Computer Science, Economics

Herramientas

SQL

Python

Tableau

Power BI

Descripción del empleo

About FESTO:

FESTO is a leading global company in automation technology and technical education. We are committed to driving innovation and providing high-quality products and services to our customers. Our Digital Sales Hub in Barcelona is at the forefront of driving data-driven decisions to optimize our sales processes and strategies.

Job Summary:

We are seeking motivated and detail-oriented Data Analyst to join our Digital Sales Hub in Barcelona to work for Digital Marketing department. The ideal candidate will have extensive experience in data analysis, a strong analytical mindset, and the ability to turn data into actionable insights.

Key Responsibilities:

• Collaborate with the Digital Marketing team to understand data needs and provide analytical support
• Lead the collection, cleaning, and analysis of large and complex data sets to support business operations (email campaign, SEA, SEO…).
• Develop and maintain advanced reports, dashboards, and visualizations to monitor key performance indicators (KPIs) and drive business insights.
• Develop and present comprehensive data-driven insights and recommendations to senior management and stakeholders.
• Utilize task mining tools to analyze workflows and identify inefficiencies, redundancies, and opportunities for automation
• Review and oversee tasks performed by junior analysts, ensuring accuracy and quality of work.

Qualifications:

• Master’s degree in Data Science, Statistics, Mathematics, Computer Science, Economics, or a related field. A PhD is a plus.
• 2+ years of experience as a Data Analyst, preferably in a sales, marketing or business analytics role.
• Strong analytical skills and attention to detail
• Advanced knowledge of SQL and experience with large-scale cloud data analysis frameworks
• Proficiency in Python and data visualization tools (e.g., Tableau, Power BI).
• Ability to extract and translate business metrics and questions from data sets into well-documented and actionable insights.
• Strong communication skills, with the ability to present complex data-driven insights clearly and effectively to both technical and non-technical audiences.
• Fluent in English; proficiency in Spanish is a plus.

What We Offer:

• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• A collaborative and innovative work environment.