Marketing Analytics & CDP Lead

Cognizant Netcentric; Barcelona; On-site; EUR 60,000 - 90,000; Full time

Benefits offered by this job

30 working days of vacation

Recognition bonus system

Private health insurance

WFH equipment + welcome package

WFH monthly expenses compensation

Access to Udemy courses

Sponsored gym membership

Tax-free benefits (ticket restaurant, kindergarten and transport)

A dynamic and international team

Inclusive and diverse workplace

Job summary

A leading technology firm located in Spain is seeking a Marketing Technology professional with strong Digital Analytics expertise. The role involves leading data-driven marketing projects, consulting on analytics solutions, and translating business needs into technical requirements. The ideal candidate has over 3 years of experience with tools like Google Analytics and Adobe Analytics. This position is full-time, offers a permanent contract, and includes a range of employee benefits including private health insurance and access to Udemy courses.

Qualifications

• 3+ years of hands-on experience with analytics and data management tools.
• Ability to manage analytics projects end-to-end, including training and support.
• Strong understanding of GDPR & data governance.

Responsibilities

• Lead projects for tracking and measurement of online & offline touchpoints.
• Consult clients on Analytics, Data Management & CDP solutions.
• Translate marketing and business needs into technical requirements.
• Set up privacy-compliant data processes.
• Manage analytics projects end-to-end.

Skills

analytics and data management projects

omni-channel data strategies

Google Tag Manager

Google Analytics 360

BigQuery

Adobe Analytics

Adobe Target

Tealium

Salesforce

Tableau

Looker

multitasking in a fast‑paced environment

Job description

A leading technology firm located in Spain is seeking a Marketing Technology professional with strong Digital Analytics expertise. The role involves leading data-driven marketing projects, consulting on analytics solutions, and translating business needs into technical requirements. The ideal candidate has over 3 years of experience with tools like Google Analytics and Adobe Analytics. This position is full-time, offers a permanent contract, and includes a range of employee benefits including private health insurance and access to Udemy courses.