Key Account Sales Manager（AWP）

Zoomlion; España; Presencial; EUR 70.000 - 90.000; Jornada completa

Descripción de la vacante

A leading AWP manufacturer is looking for a Key Account Sales Manager located in Spain. This role requires a minimum of 10 years of experience in the AWP industry, with a strong OEM background and established relationships with key rental companies. Responsibilities include developing sales strategies, managing key accounts, and negotiating contracts. The ideal candidate will have excellent negotiation skills and a deep understanding of rental business models, along with strong English proficiency.

Formación

• Minimum 10 years of experience in the Aerial Work Platform (AWP) industry.
• Experience is required from an AWP manufacturer (OEM background).
• Strong relationships with major rental companies in Germany.
• In-depth understanding of fleet sales and rental business models.

Responsabilidades

• Develop and execute sales strategies for AWP to achieve sales targets.
• Identify, acquire, and manage key accounts in various sectors.
• Build and maintain customer relationships for satisfaction and repeat business.
• Negotiate contracts, pricing, and commercial terms with customers.
• Monitor market trends and provide feedback to HQ and product teams.

Conocimientos

Sales strategy development

Key account management

Negotiation skills

Strong relationships with rental companies

Commercial acumen

Descripción del empleo

Key account sales manager - Zoomlion AWP

JD:

• Develop and execute sales strategies for aerial work platforms (AWP) to achieve assigned sales targets.
• Identify, acquire, and manage key accounts (rental companies, construction enterprises, industrial clients, distributors, etc.).
• Build and maintain long-term relationships with major customers, ensuring high satisfaction and repeat business.
• Negotiate contracts, pricing, and commercial terms with customers.
• Monitor market trends, competitor activities, and customer needs, providing feedback to HQ and product teams.
• Collaborate with the after-sales and service teams to ensure excellent customer support.
• Represent the company at trade shows, exhibitions, and customer events.
• Prepare regular sales reports and forecasts, ensuring transparency and accuracy.
• Travel frequently within the assigned territory for customer visits and business development.

Qualifications:

• Minimum 10 years of experience in the Aerial Work Platform (AWP) industry.
• Proven experience working for AWP manufacturer (OEM background required).
• Strong, well-established relationships with major rental companies and key accounts in Germany.
• In-depth understanding of fleet sales, rental business models, and key account management.
• Demonstrated track record of achieving high-value sales targets within the AWP sector.
• Strong negotiation skills and commercial acumen.
• English as a working language is required.