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Head of Sales (Remote)
EQL Edtech
España
A distancia
EUR 70.000 - 120.000
Jornada completa
Mejora tus posibilidades de llegar a la entrevista
Descripción de la vacante
EQL Edtech is searching for a strategic Head of Sales to drive growth for their international online school, focusing on optimizing the sales funnel and building a high-performing team. Join a dynamic environment aimed at reshaping education with a competitive salary and remote flexibility.
Servicios
Formación
- 3+ years of experience leading B2C inbound sales or B2B.
- Proven track record in improving sales funnels and CRM processes.
- Strong personal sales skills and excellent communicator.
Responsabilidades
- Own and optimise the inbound sales process from lead to close.
- Track and report on key metrics like closing rate and team productivity.
- Grow and develop a high-performing global sales team.
Conocimientos
Descripción del empleo
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Head of Sales
Location: Remote (Preference for CET or similar time zones)
About Bina
bina is a fast-growing, digitally native international school for 4-12 year olds. We're on a mission to deliver AI-powered precision education at scale - personalised, high-quality learning for every child, anywhere in the world.
We've grown 4.5x year-over-year and reached $2M ARR, serving families in over 35 countries. And we're just getting started: with just 10,000 students, we'll hit $116M ARR - that's just 0.25% of the US homeschooling market alone.
We're operating at the forefront of a $100B+ private education industry, with strong tailwinds including a $71.4B ESA (Education Savings Account) market. The opportunity to reshape education is massive, and we're building the team to do just that.
About The Role
We're looking for a hands-on, ambitious, and strategic Head of Sales to lead our Sales function through its next phase of growth. The initial focus will be driving results directly - owning and optimising our inbound sales funnel and closing deals - while laying the foundations for a high-performing global sales team.
You'll work closely with leadership, marketing and growth teams to build scalable processes, sharpen conversion, and ensure every prospective family has a seamless and high-touch experience.
What You'll Do
Sales Leadership & Execution
- Own and optimise the full inbound sales process from lead to close
- Actively engage with prospective families and lead by example in sales performance
- Track, improve and report on key metrics: closing rate, call attendance, time to close, team productivity
- Create compelling sales materials and improve CRM usage and workflows
- Analyse conversion metrics across every stage of the funnel
- Identify gaps and lead targeted experiments to improve outcomes
- Collaborate with marketing/growth teams to align efforts and priorities
- Grow and develop a high-performing global sales team (3-4 new hires within the first 6-9 months)
- Provide clear KPIs, coaching and support to drive individual and team success
- Build a strong, positive team culture focused on impact, growth, and family-centric service
- Ensure smooth handovers from Sales to the Learning Success team
- Maintain seamless customer experience from first contact to onboarding
- Once the inbound engine is running smoothly, lead outbound growth efforts, including:
- B2C campaigns
- B2B2C partnerships (e.g., relocation firms, remote work orgs, education consultants)
- Strategic partnerships with NGOs and ESA programs
- Increase conversion rate from SQL to signed contract by 20%
- Increase intro call attendance by 20%+
- Reduce average closing time through funnel improvements
- Define and elevate team performance metrics
- Ensure high satisfaction within the Sales team and among stakeholders
What We're Looking For
- 3+ years of experience leading B2C inbound sales (or B2B SMB with high-touch sales), ideally in fast-paced environments
- Proven track record of owning and improving sales funnels and CRM processes
- Strong personal sales skills - you close deals, coach teams, and set high standards
- Excellent communicator and data-driven problem solver
- Experience in international education is a bonus, but not required
- Experience in B2C/B2B SaaS, especially with a mission/impact focus, is highly valued
What You'll Get
- A fully remote, flexible working environment with a global team
- A meaningful mission: shaping the future of education for children worldwide
- A diverse and talented team, already educating students across 35+ countries
- A competitive salary and equity package
- The chance to make a measurable impact and grow into a senior leadership role
bina has appointed EQL EdTech as its exclusive recruitment partner for this position. All applications and enquiries will be managed by the EQL EdTech team on bina's behalf.
Submit your CV and a tailored cover letter via EQL's application portal on this advert
If you're not sure and would like to chat first - contact us here - https://www.eqledtech.com/contact
Want to explore more about bina? Start here: www.thebinaschool.com
- Nivel de antigüedadDirector
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