Head of Marketing

bsport; Barcelona; Híbrido; EUR 40.000 - 80.000; Jornada completa

Descripción de la vacante

Una empresa innovadora busca un Líder de Go-to-Market para unirse a su equipo en Barcelona. En esta emocionante posición, trabajarás directamente con fundadores para ayudar a sus empresas a alcanzar el Product-Market Fit y más allá. Serás responsable de validar ideas de negocio, optimizar estrategias de adquisición y mejorar la retención de clientes. Con un ambiente dinámico y multicultural, tendrás la oportunidad de aprender y crecer en diversas industrias. Si eres una persona orientada a resultados con una mentalidad creativa y de crecimiento, ¡esta es tu oportunidad para dejar huella!

Servicios

Paquete salarial competitivo

Política de trabajo híbrido

Oficinas junto al mar

Acceso a una red de fundadores de clase mundial

Curva de aprendizaje increíble

Ambiente joven y dinámico

Formación

• 5 años de experiencia en equipos de desarrollo de negocios en startups.
• Experiencia en la creación y optimización de campañas publicitarias.

Responsabilidades

• Colaborar con equipos para validar ideas de negocio y estrategias de mercado.
• Analizar datos y presentar resultados a miembros del equipo.

Conocimientos

Desarrollo de negocios

Análisis de datos

Gestión de campañas publicitarias

SEO

Comunicación interpersonal

Mentalidad de crecimiento

Herramientas

Google Ads

Meta Ads

TikTok Ads

CRM

Herramientas de automatización de marketing

Herramientas de growth hacking

Descripción del empleo

Antai Ventures is a Barcelona-based venture studio with presence across Southern Europe and LatAm. Since 2012 we have co-founded +30 companies including Glovo, Wallapop, Nemuru, PlatanoMelon, and Piper AI. Our ventures have raised more than $1.5B in funding, have generated more than $3B in shareholders value and currently employ more than 3.000 people.

At Antai, we partner-up and invest in the best co-founders to build global companies willing to disrupt multi-billion dollar industries. In the last 10 years, we have gained experience in a variety of business models (E-Commerces / DNVBs, B2B SaaS, Marketplaces) operating in a wide range of industries including EdTech, HealthTech, FinTech, InsurTech, and FemTech, among others.

We are now looking for a Go-to-Market Leader to join our team and support our ventures in their journey to Product-Market-Fit and beyond. You will spend most of your time getting your hands dirty, sharing the journey with the best founders in the trenches and helping to set up the right growth engine:

Responsibilities:

• Working along Antai’s Product, Tech and Venture Development teams in validating business ideas;
• Generating key insights about our target customer in the customer development phase;
• Helping our portfolio ventures, across different growth stages (from launching to Series A) in creating, validating, and fine-tuning their go-to market strategy and setting the right KPIs to measure it;
• Helping our portfolio ventures in improving their retention tactics and optimizing budget allocation;
• Testing various acquisition channels, traditional and non-traditional, to find the most effective marketing mix when operating with limited resources;
• Analyze and present data, results, methods, and consumer feedback in appropriate written and oral form to relevant team members and stakeholders;
• Supporting the founders of our ventures at the time of building their growth, marketing and sales teams from scratch.

Requirements:

• 5 years of experience in startup business development teams on their way to Product Market Fit;
• Experience setting up ad campaigns in Google, Meta, TikTok, and other online platforms;
• Experience working with AI tools to create, develop and optimize different growth activities;
• A portfolio of successful growth implementations and interventions in both B2B and B2C initiatives;
• Experience working with different CRMs and other marketing automation tools;
• Knowledge of various growth-hacking tools, such as automation and campaign monitoring platforms;
• Work with the AARRR framework (Acquisition – Activation – Revenue – Retention – Referral) and be able to create viral growth through loops of key campaigns and messaging;
• Very data-driven and able to build storytelling around data;
• Go-getter attitude with a bias for action;
• Being scrappy, creative, and humble with a growth mindset;
• Ability to prioritize work and move from seeing the tree to seeing the forest and vice-versa;
• Early-stage lean startup experience with an understanding of lean principles is a strong plus;
• Practical SEO experience is a strong plus;
• Excellent interpersonal and communication skills;
• Fluent in Spanish and English.

Benefits:

• Competitive salary package;
• Hybrid work policy with the possibility to work from home up to 3 days per week;
• Seaside offices in Barcelona;
• Access to our network of world-class founders and operators;
• Amazing learning curve across industries, stages, and challenges;
• Young, dynamic, and multicultural environment.