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Head Of E-Commerce

buscojobs España

Huelva

Presencial

EUR 45.000 - 70.000

Jornada completa

Hace 3 días
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Descripción de la vacante

Une entreprise de mode renommée recherche un Head of E-commerce pour diriger la stratégie numérique et optimiser la performance en ligne. Le candidat idéal possède une solide expérience en marketing digital, des compétences en leadership et une connaissance approfondie du secteur de la mode. Cette position exige une expertise en e-commerce pour maintenir une forte présence en ligne tout en travaillant en collaboration avec diverses équipes.

Formación

  • Diplôme universitaire en administration des affaires ou domaine connexe.
  • Expérience avérée en gestion d'équipes dans un environnement numérique.

Responsabilidades

  • Définir et gérer la stratégie commerciale saisonnière pour le canal e-commerce.
  • Diriger l'équipe e-commerce pour atteindre les objectifs commerciaux.
  • Analyser les métriques de performance web et le comportement client.

Conocimientos

Espagnol
Anglais
Analyse
Leadership
Acuité commerciale

Educación

Licence en Administration des Affaires, Économie, Marketing
Master en E-commerce, Marketing Digital, ou Gestion Commerciale

Herramientas

Google Analytics
Excel

Descripción del empleo

Tempe is the footwear and accessories division of the Inditex Group. We are located in Alicante and have more than 2000 professionals of different nationalities. The different brands of the Group are represented in Tempe : Zara, Massimo Dutti, Pull & Bear, Bershka, Zara Home, Oysho, and Stradivarius, each with its own Design, Manufacturing, Buying, Product, and Distribution team.

HEAD OF E-COMMERCE

Define, plan, and oversee the implementation of the global e-commerce strategy, ensuring alignment with the brand’s vision and objectives. Lead and coordinate the e-commerce team to optimize product selection, merchandising, digital marketing, and performance metrics across all international markets.

Key Responsibilities :

  • Define and manage the seasonal commercial strategy for the e-commerce channel, ensuring product selection and merchandising are adapted to the specific needs of each market.
  • Lead the e-commerce team, including product managers and digital marketing specialists, to achieve business goals and maintain alignment across departments.
  • Oversee stock planning, roll-out strategies, and collection updates to guarantee optimal inventory levels and maximize sales.
  • Ensure the creation and delivery of high-quality product content, including graphic materials, descriptions, translations, and campaign assets, to enhance the customer experience.
  • Collaborate with cross-functional teams (Image, Marketing, and Logistics) to ensure seamless execution of the online commercial strategy.
  • Develop and supervise comprehensive digital marketing and communication plans, coordinating web, social media, and promotional campaigns to strengthen the brand’s online presence.
  • Analyze web performance metrics and customer behavior, providing actionable insights to refine the e-commerce strategy and improve KPIs such as conversion rates and average order value.
  • Stay ahead of fashion trends, e-commerce innovations, and digital tools to maintain Massimo Dutti’s leadership in the online fashion industry.

Academic Background :

  • Bachelor’s degree in Business Administration, Economics, Marketing, or a related field.
  • Master’s degree in E-commerce, Digital Marketing, or Commercial Management. Specialization in fashion companies will be highly appreciated.

Specific Knowledge and Skills :

  • Proficiency in Spanish and English (high level required).
  • Strong expertise in fashion, trends, and the retail industry.
  • Excellent commercial acumen and leadership skills, with proven experience in managing teams and driving results in a fast-paced digital environment.
  • Advanced analytical skills and proficiency in Excel.
  • Knowledge of tools such as Google Analytics, CRO platforms, or marketplaces will be highly regarded.

Tempe S.A. is committed to equal opportunities.

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