Growth Marketing Lead — Remote, AI‑Driven, Multi‑Market Growth

Smartness; Spagna; Remoto; EUR 45.000 - 55.000; Tempo pieno

Vantaggi offerti da questo lavoro

Remote working

Competitive compensation

Descrizione del lavoro

Smartness is seeking a Growth Marketing Manager to own our paid acquisition strategy and scale international markets. You’ll lead a lean marketing team and drive growth with deep performance marketing expertise, strong analytics, and an entrepreneurial mindset in AI-enabled campaigns.

You’ll manage a monthly ad budget of around €250,000 with the target of generating €400,000+ in monthly ARR. The role offers remote working, a challenging fast-paced environment, and a competitive gross salary of

Competenze

• 7+ years in performance marketing with a proven track record.
• Managed advertising budgets of ~€250,000 per month.
• Expert in Google Ads and Meta Ads with hands-on execution.
• Data-driven, KPI-focused with attribution & tracking experience.
• Strong creative testing, content development, and optimization mindset.
• Existing network with external creators or agencies in ITA and DACH markets.
• AI-native mindset, comfortable using AI tools and automations.
• Familiar with HubSpot, GA, GTM and independent performance troubleshooting.
• Ownership mentality with entrepreneurial drive to deliver end-to-end results.
• Willingness to work cross-functionally and take on new skills.
• Fluent in Italian and English; German is a plus.

Mansioni

• Define and execute paid acquisition strategies across markets.
• Own campaigns on Google Ads, Meta Ads, and other platforms; optimize continuously.
• Manage monthly advertising investments to maximize ROI.
• Oversee creative production with external creators in Italy and the DACH region.
• Drive weekly content refreshes and creative testing to beat fatigue.
• Monitor KPIs with GA, GTM, and HubSpot; turn insights into actions.
• Identify and test new acquisition channels and methods.
• Lead AI-powered initiatives and cross-functional projects.
• Collaborate with Marketing, Sales and CX to improve lead quality and growth.

Conoscenze

Performance marketing

Budget management

Google Ads

Meta Ads

Analytics

A/B testing

AI mindset

Strumenti

HubSpot

Google Analytics

Google Tag Manager

Descrizione del lavoro

Smartness is seeking a Growth Marketing Manager to own our paid acquisition strategy and scale international markets. You’ll lead a lean marketing team and drive growth with deep performance marketing expertise, strong analytics, and an entrepreneurial mindset in AI-enabled campaigns.

You’ll manage a monthly ad budget of around €250,000 with the target of generating €400,000+ in monthly ARR. The role offers remote working, a challenging fast-paced environment, and a competitive gross salary of