Growth & Marketing Analyst (m/f/x)

HelloFresh; Barcelona; Presencial; EUR 40.000 - 70.000; Jornada completa

Descripción de la vacante

Join a fast-paced, innovative company as a Marketing Analyst, where you'll leverage data to drive impactful marketing strategies. This role offers the chance to work closely with stakeholders, translating business questions into meaningful analytics. You will be at the forefront of optimizing marketing efforts, enhancing customer engagement, and shaping the future of a leading meal kit provider in Spain. With a vibrant international team and a flat hierarchy, this is an exciting opportunity to grow and make a significant impact in a dynamic environment.

Servicios

Delicious discounts on meal kits

Food in the office

Thursday beers

Team/company events

Cobee scheme

Formación

• 3+ years of experience in data-driven business roles.
• Strong analytical mindset with solid SQL skills.

Responsabilidades

• Provide insights into customer acquisition and retention.
• Run analyses and create dashboards for marketing performance.

Conocimientos

Data Analysis

SQL

Marketing Metrics

Dashboard Creation

A/B Testing

Business Analysis

Educación

Bachelor's or Master's in Business/Engineering

Herramientas

Tableau

Descripción del empleo

The role

As the first Analyst in the Marketing & Growth team, you’ll play a pivotal role in driving our Marketing performance. You’ll advise the team with key insights through data analysis, focusing on key areas for the company (Growth, Paid Media, Referrals, Reactivation, Incrementality, Discounts, Conversion Rate, Retention) and on multiple levels (customers, cohorts, campaigns, channels). You will be in charge of data collection, treatment, analysis, presenting data and turning them into actionable recommendations to a large variety of teams and stakeholders within the company.
It is a unique opportunity for a marketing analyst hungry to drive impact, to enjoy a broad scope and high visibility in a fast-paced, flat-hierarchy environment with best-in-class data and growth practices.
If that’s what you are looking for, we’d love to hear from you.

Above all, we are looking for people who will make HelloFresh better. We believe there are many different ways of developing skills and we love diverse experiences! So even if you don’t “tick all the boxes” but think you’d thrive in this role, we would really like to learn more about you.

What you’ll do

• Provide cracking insights into customer acquisition and retention, looking for improvement opportunities to optimize marketing mix, campaigns, channel targeting, efficiency, etc.
• Work hand-in-hand with stakeholders from the marketing team, translate their business questions into structured and meaningful analytics and align on next steps to drive the business forward
• Run in-depth analyses, create dashboards and reports, organize and evaluate AB tests and provide ad-hoc insights - combining business and technical understanding
• Carry out complex analyses to understand the impact of our initiatives on customer dynamics and economics (conversion, retention, price, discount, referrals, …) and identify and validate opportunities to improve.
• Discuss the results of your work with stakeholders of various seniority, including functional teams in the Global headquarter and local top management

What you’ll bring

• Bachelor or Masters Program in a Top Business/Engineering School/University
• At least 3+ years experience in a similar role, driving business impact based on Data and Analytics. Experience with marketing metrics and/or in a consumer-facing business is a must. E.g. in a fast-growing start-up / scale-up, consulting company or a data-driven corporate
• A quantitative and analytical mindset and skillset with solid SQL skills. Experience with a visualization tools (e.g. Tableau) is a plus
• A strong ability to manage multiple deadlines and prioritize tasks effectively, balancing both short-term and long-term goals
• Good business sense: outstanding ability to build a “bridge” between business needs and your analysis (problem & analysis structuring), and between your analysis result and business implications (recommendation definition, data visualization, storylining)
• Proactive, ambitious, and assertive: you take ownership of your work and think beyond the scope of a given assignment
• A growth mindset and a “learning never stops” attitude

What we offer

Elevate your lifestyle! Join one of Europe's fastest-growing tech powerhouses in a dynamic phase of expansion.

• Direct, high impact from day one on one of the fastest-growing food & technology companies in Spain in an exciting growth phase
• A wide range of responsibilities and exposure to a broad scope of business challenges
• A vibrant, international environment with mission-driven colleagues
• An opportunity to learn from top notch colleagues, experts in their areas (marketing, data, growth, etc), both in the Group headquarters and in the local cross-functional Spain team
• Flat hierarchy and potential for an accelerated growth trajectory
• Office in Barcelona
• Delicious discounts on HelloFresh meal kits.
• Benefit from our selection of employee perks (food in the office; Thursday beers; team/company events; Cobee scheme, and more

Join one of the fastest growing scale ups in Europe

At HelloFresh we love food and our mission is to change the way people eat forever. That change comes conveniently packaged in a box - a HelloFresh Box filled with the best fresh ingredients. With our meal boxes with easy to cook recipes and fresh ingredients we are driving change in the quickly evolving food industry.

HelloFresh Spain is part of a large group founded in Berlin in 2011: we are the world's leading meal kit provider delivering in 18 countries across 4 continents with a revenue of €8.3 billion in 2024. We entered the Spanish market in November 2022 with an innovative data-driven supply chain and a significant sustainability focus. Mid-term we have great ambitions to grow into a leading food organization in Spain impeccably delivering tailored everyday eating options our customers are excited about.

Are you up for the challenge?

Please submit your complete application below including your salary expectations and earliest starting date.

After submitting an application our team will review this and get back to you within 5 business days.