Global Solutions Marketing Manager

Kudelski Security; Coslada; Híbrido; EUR 70.000 - 110.000; Jornada completa

Descripción de la vacante

Kudelski Security in Coslada, Spain is seeking a Global Solutions Marketing Manager to drive strategic positioning of products and solutions across worldwide teams, coordinating with Product Management, Service Delivery, Go-To-Market, Digital Marketing and Field Marketing.

You will lead market research, craft differentiated value propositions, develop client-facing assets, and launch programs to reach the right audiences, with strong cross-cultural collaboration and fluent English.

Formación

• BA/BS in business or technology with IT/tech markets experience.
• 3+ years in product management or product marketing in cybersecurity.
• Excellent marketing execution and business analysis skills.
• Experience in knowledge transfer or training across orgs.
• Customer exposure and cross-functional collaboration.

Responsabilidades

• Lead strategic assessment of new product/solution/innovation including competitive positioning.
• Collaborate with Product Management, Service Delivery, Go-To-Market teams to bring new & differentiated services & solutions to market.
• Conduct market research and competitive analysis, including sales insights, surveys and customer interviews.
• Develop solution positioning and messaging and client-facing assets that differentiate Kudelski Security.
• Lead marketing programs for new product/solution/innovation to ensure successful launches.
• Report impact of these programs with key business metrics and recommendations.
• Work with business leaders to develop sales tools and marketing collateral for new offerings.
• Educate internal and external stakeholders on the business value of our solutions.

Conocimientos

Marketing

Product marketing

Cybersecurity

Cross-cultural teamwork

Educación

BA/BS in business or marketing or technology

Descripción del empleo

Hybrid role (remote if not based in Madrid)

Position Summary

The Global Solutions Marketing Manager is a key interface position between our product management, service delivery, marketing and Go-To-Market functions worldwide. This role is responsible for developing products & solutions positioning and messaging that differentiates Kudelski Security in the cybersecurity market.

This position also contributes to the strategic assessment of new products, solutions & innovation by prioritizing and translating market & customer needs into differentiated value propositions. They also work closely with Product Management, Service Delivery, Go-To-Market, Digital Marketing, Field Marketing & Marketing Communications teams to develop and deliver high-impact market positioning and launch products and solutions in our defined markets.

Who Are You?

• Marketing enthusiast with 3+ years of experience as part of a national product marketing or product management team – ready to move to the Global level.
• Experience in product/solutions marketing in the cybersecurity industry.
• Have a passion for creating game-changing marketing strategies around technology solutions and services.
• Experience in product management is a plus

What you will be doing?

• Lead strategic assessment of new product/solution/innovation including competitive positioning.
• Collaborate with Product Management, Service Delivery, Go-To-Market teams to bring new & differentiated services & solutions to market.
• Conduct appropriate levels of market research and competitive analysis, which may include sales insight, surveys and interviews with customers and prospects to gather customer pain points, total addressable market, market dynamics, pricing & channel strategies, top competitors.
• Develop solution positioning and messaging and client facing assets that differentiate Kudelski Security in target markets.
• Lead Marketing programs for new product/solution/innovation to ensure successful commercial launch for the right audiences and most suitable tactics.
• Report impact of these programs with key business metrics and recommendations.
• Work closely with line of business owners, practice leads, go-to-market, product management and Marketing & Communications teams for the development of sales tool kit and marketing collaterals for new product/solution/innovation.
• Educate jointly with sales enablement leaders & evangelists on a regular basis internal, external customers and industry analysts on the business value of our solutions and changes.

What you will have

• BA/BS in business, marketing or technology/computer science with proven experience in IT and technology markets
• Minimum 3 years of experience in product management or product marketing in cybersecurity business within an international, multi-cultural business environment.
• Excellent marketing execution and business analysis skills with good capabilities in effectively positioning and promoting products & solutions.
• Experience in knowledge transfer or training/coaching various levels of cross-functional organizations.
• Customer direct exposure, experience in engaging and managing various levels of organization.
• Business acumen with strong organizational & analytical skills.
• Excellent writing skills.
• Ability to translate complex concepts and technologies into business-oriented value propositions.
• Result and delivery oriented, according to time constraints.
• Dynamic, autonomous and capable of taking initiatives and decisions in a fast-evolving environment.
• Ability to work with a dispersed, cross-cultural team.

Whom will you report to?

• Head of Growth and Marketing

Languages:

• Perfect English command is essential. xqysrnh French or German a plus.

Travel:

• 10% domestic + 1-2 weeks in Switzerland per year

Global Solutions Marketing Manager • Coslada, Spain