Global Social Media Lead — Editorial & Strategy

14; Barcelona; On-site; EUR 42,000 - 65,000; Full time

Job summary

14 Agency in Barcelona seeks a Social Media Manager to lead editorial planning and social media projects for CUPRA Global, ensuring content aligns with platform nuances and editorial priorities.

You will coordinate cross-functional teams, translate strategy into concrete content, and manage multiple projects to deliver engaging, data-informed social campaigns across Instagram, TikTok and YouTube.

Qualifications

• Experience in Social Media Management, Content Planning, or digital project management.
• Solid knowledge of Instagram, TikTok and YouTube.
• Experience managing editorial calendars with multiple stakeholders.
• Ability to organise work, prioritise, and see projects through to completion.
• Sound editorial judgment and ability to connect strategy, content and execution.
• Interest in digital culture and audience behaviour.
• Ability to interpret data and translate insights into improvements.
• Decisive, organised, proactive and self-motivated with strong communication.

Responsibilities

• Lead planning and management of CUPRA Global editorial calendar.
• Translate social media strategy into concrete content proposals.
• Ensure content is relevant and adapted to each platform.
• Identify gaps and improvements in planning and avoid a mere post list.
• Coordinate with Creative, Strategy and Community teams for a shared vision.
• Lead social media projects from briefing to publication and evaluation.
• Coordinate teams, materials, approvals, timelines and deliverables.
• Anticipate needs, resolve roadblocks and manage priorities across projects.
• Ensure initiatives meet objectives and maintain quality.
• Apply social strategy to evaluate ideas, formats and opportunities.
• Incorporate cultural insights and platform learnings into planning.
• Work with data to interpret results and guide future decisions.
• Understand what works and how to improve social activity.

Skills

Social Media Mgmt

Content Planning

Digital Project Mgmt

English Proficiency

Tools

Instagram

TikTok

YouTube

Job description

14 Agency in Barcelona seeks a Social Media Manager to lead editorial planning and social media projects for CUPRA Global, ensuring content aligns with platform nuances and editorial priorities.

You will coordinate cross-functional teams, translate strategy into concrete content, and manage multiple projects to deliver engaging, data-informed social campaigns across Instagram, TikTok and YouTube.