Social Media & Content Lead (Hybrid, Barcelona)

GOTA; Barcelona; Hybrid; EUR 42,000 - 60,000; Full time

Benefits offered by this job

Hybrid work model

Office in Barcelona

Creative ownership

Job summary

GOTA, a Barcelona-born olive oil brand, is seeking a Social Media & Content Manager to shape how we look and sound globally. You’ll own our social media strategy across Instagram, TikTok, LinkedIn and YouTube, adapting content for each platform and market.

You’ll work with design and production teams to turn ideas into authentic content that resonates. You’ll lead day-to-day management, develop creative content ideas, plan the calendar, and guide production while staying ahead of trends.

Qualifications

• Proven experience managing social media and content for a brand in food/beverage or lifestyle.
• Strong creative instinct and eye for design.
• Excellent storytelling to translate a brand’s personality.
• Solid understanding of social platforms, formats, audience behaviour and trends.
• Experience developing content for paid social campaigns.
• Strong organisational skills and ability to manage multiple projects.
• A balance of creative thinking and analytical curiosity.
• Fluent in English and Spanish.
• German is a plus.

Responsibilities

• Own our social media strategy across platforms and adapt content for each market.
• Develop creative content ideas that bring GOTA’s products and Mediterranean lifestyle to life.
• Plan and manage the content calendar from concept to publication.
• Lead day-to-day social media management, engaging with our audience and growing our community.
• Work closely with the design team to maintain a distinctive visual identity across channels.
• Create briefs and guide photo and video production for content.
• Develop content concepts for paid social campaigns to drive engagement.
• Track performance and turn insights into action for improvement.
• Stay ahead of social and cultural trends relevant to GOTA’s markets.

Skills

Brand storytelling

Social media management

Content creation

Campaign planning

English & Spanish

Job description

GOTA, a Barcelona-born olive oil brand, is seeking a Social Media & Content Manager to shape how we look and sound globally. You’ll own our social media strategy across Instagram, TikTok, LinkedIn and YouTube, adapting content for each platform and market.

You’ll work with design and production teams to turn ideas into authentic content that resonates. You’ll lead day-to-day management, develop creative content ideas, plan the calendar, and guide production while staying ahead of trends.