Global Retail Expansion & Store Development Lead

HOFF; Elche; On-site; EUR 60,000 - 100,000; Full time

Job summary

HOFF is seeking an Expansion & Store Development Manager to lead the growth of our store network in Spain and abroad. You will shape expansion strategy, identify sites, negotiate leases, and oversee projects from signing to opening while ensuring on-time, on-budget delivery.

You will manage external partners, coordinate cross-functional teams, track KPIs, and drive profitability of the store network. Fluency in Spanish and English and willingness to travel are essential.

Qualifications

• 5+ years’ experience in retail expansion, commercial real estate or store development, including managing fit-out projects for retail units.
• Experience in fashion, footwear or lifestyle retail is a strong plus.
• Degree in Business, Real Estate, Economics, Architecture, Engineering or similar.
• Solid knowledge of the commercial property market and lease agreements.
• Proven experience managing construction projects, budgets and external suppliers.
• Strong negotiation skills and an analytical, financial mindset.
• An eye for design and detail, balancing aesthetics and functionality.
• Autonomous, organised and solution-oriented.
• Fluent in Spanish and English.
• Willing to travel regularly.

Responsibilities

• Define and execute expansion plans and market priorities with senior management.
• Identify, evaluate and select new store locations, including high-street and shopping centres.
• Negotiate lease terms with landlords and manage contract processes with Legal.
• Oversee store project management from signing to opening, including refurbishments and shop-in-shops.
• Coordinate cross-functional teams (Retail, Operations, Marketing, Finance, Product) to ensure stores are ready to open.
• Own annual expansion budget, forecast, capex management and KPI tracking.

Skills

Retail expansion

Negotiation skills

Analytical mindset

Design awareness

Autonomous

Organised

Willing to travel

Fluent in Spanish

Fluent in English

Education

Business

Real Estate

Economics

Architecture

Engineering

Job description

HOFF is seeking an Expansion & Store Development Manager to lead the growth of our store network in Spain and abroad. You will shape expansion strategy, identify sites, negotiate leases, and oversee projects from signing to opening while ensuring on-time, on-budget delivery.

You will manage external partners, coordinate cross-functional teams, track KPIs, and drive profitability of the store network. Fluency in Spanish and English and willingness to travel are essential.