Global Product Manager - Cucumber & Squash

Porsche; Madrid; Híbrido; EUR 50.000 - 90.000; Jornada completa

Descripción de la vacante

An established industry player seeks a Product Marketing Manager to drive go-to-market strategies for institutional crypto products. This role involves collaborating across teams to craft compelling value propositions and executing high-impact marketing initiatives. The ideal candidate will have a strong background in institutional trading or portfolio management, with proven experience in B2B SaaS product marketing. Join a dynamic team that values creativity and innovation, where you can make a significant impact in the fast-evolving crypto landscape. If you are passionate about shaping market presence and delivering results, this opportunity is perfect for you.

Servicios

Flexible working conditions

Paid annual leave

Paid sick leave

In-house crypto trading lessons

Formación

• Proven experience in trading or portfolio management for institutional clients.
• Strong record in launching new products and market research.

Responsabilidades

• Conduct market research to define product-market fit and develop value propositions.
• Develop and execute go-to-market plans to drive product adoption.

Conocimientos

Institutional Trading Expertise

Product Marketing

Market Research

Content Development

Communication Skills

Educación

4+ years in B2B SaaS Product Marketing

Experience in Trading or Portfolio Management

Descripción del empleo

As the Product Marketing Manager for 3Commas for Institutions, you’ll collaborate across teams to develop and implement go-to-market strategies for 3Commas’ institutional product suite for crypto asset managers, hedge funds, family offices, and other institutional clients. This role demands expertise in institutional trading or portfolio management, product marketing in this industry, and a track record in new product launches. You’ll play a significant role in shaping our message, establishing value propositions, and delivering high-impact initiatives to expand our market presence.

Key Responsibilities :

• Conduct market research specific to institutional crypto and tradfi clients to define product-market fit, develop value propositions, and identify key selling points.
• Develop and execute go-to-market (GTM) plans, including campaign planning, value messaging, and competitive positioning to drive product adoption.
• Lead creation of marketing materials (decks, articles, videos) for online and offline events, focusing on key product features like multi-account trading and bulk operations for institutional clients.
• Organize and participate in industry events, both online and offline, to boost product visibility and engagement among asset managers.
• Deliver high-impact lead-generation initiatives to help drive product adoption for 3Commas for Asset Managers.
• Partner with product, development, and business development teams to ensure product messaging aligns with institutional client needs and cross-functional goals.
• Monitor and report on campaign performance to continually refine strategies based on data-driven insights.

Qualifications :

• Proven experience with trading or portfolio management solutions tailored for institutional clients in either tradfi or crypto sectors.
• 4+ years in B2B SaaS product marketing, with a strong record in launching new products, market research, and GTM planning.
• Own trading experience (crypto or tradfi) preferred, bringing practical understanding of trading needs.
• Excellent content development skills across various media, including long-form, video, and presentation formats.
• Start- or scale-up experience preferred.
• Proficiency in English, with strong verbal and written communication skills.

We offer :

• Flexible working conditions with a priority to work from our offices in Barcelona, followed by Tallinn. Remote work is also open for discussion.
• Inspiring leadership and knowledgeable, creative, genuinely kind colleagues.
• Paid annual leave, paid sick leave.
• Competitive salary offers based on your skills.
• In-house lessons for your crypto-trading skills.