Global Marketing Director, Falcon MLR GTM & Growth

Veeva Systems; España; Remote; EUR 90.000 - 150.000; Vollzeit

Zusammenfassung

Veeva Systems is seeking a Marketing Director to lead global marketing for Falcon MLR, partnering with marketing, strategy, and product management to shape positioning, messaging, and the go‑to‑market strategy. You will drive awareness, pipeline growth, and engagement with target accounts.

In a fast‑paced environment you will manage demand generation, events, communications, and digital marketing, build compelling content, and collaborate across regions to ensure accurate, measurable outcomes

Qualifikationen

• 10+ years of enterprise B2B software marketing required.
• Proven global, multi-channel campaign experience.
• Hands-on GTM strategy and content creation skills.
• Strong ABM, audience segmentation, and nurture programs.

Aufgaben

• Develop and drive global marketing strategy for Falcon MLR.
• Own integrated marketing and cross-functional campaigns.
• Create awareness and pipeline growth for target accounts.
• Develop marketing content: stories, web, videos, webinars, and sales tools.
• Collaborate with Product, Strategy to refine positioning and messaging.
• Represent the voice of the customer with market and competitive insights.
• Improve programs through better audience segmentation and marketing techniques.
• Work with Sales, Enablement, Strategy, and Marketing for orchestration.
• Maintain a complete account and contact database.
• Measure performance and optimize programs based on data.

Kenntnisse

Global campaigns

GTM strategy

ABM & segmentation

Content creation

Multi-region coordination

Marketing analytics

Tools

Marketo

Jobbeschreibung

Veeva Systems is seeking a Marketing Director to lead global marketing for Falcon MLR, partnering with marketing, strategy, and product management to shape positioning, messaging, and the go‑to‑market strategy. You will drive awareness, pipeline growth, and engagement with target accounts.

In a fast‑paced environment you will manage demand generation, events, communications, and digital marketing, build compelling content, and collaborate across regions to ensure accurate, measurable outcomes