GLOBAL HEAD OF PR, COMMUNICATION & INFLUENCERS

HOFF; Elche; Híbrido; EUR 30.000 - 60.000; Jornada completa

Descripción de la vacante

Una empresa innovadora busca un líder en PR y comunicación para impulsar su estrategia global. Con más de seis años de experiencia en relaciones públicas y marketing de influencers, serás responsable de fortalecer la presencia de la marca en el mercado internacional. Este rol clave te permitirá colaborar con medios de comunicación y creadores de contenido, gestionando campañas que reflejan la identidad de la marca. Si te apasiona la moda y el diseño, y deseas formar parte de un equipo dinámico que valora la creatividad y la innovación, esta es tu oportunidad. Únete a un entorno donde se celebra la diversidad y se fomenta el crecimiento personal y profesional.

Servicios

Productos gratuitos cada temporada

Descuentos generosos

Horario flexible

Toma la tarde libre en tu cumpleaños

Salida anticipada los viernes

Formación

• Más de 6 años de experiencia en PR, comunicación o marketing de influencers.
• Capacidad para liderar campañas globales exitosas en moda y estilo de vida.

Responsabilidades

• Desarrollar y ejecutar estrategias globales de PR y comunicación.
• Construir relaciones sólidas con medios y líderes de opinión.

Conocimientos

Relaciones Públicas

Comunicación

Marketing de Influencers

Gestión de Proyectos

Análisis de Medios

Conocimiento de Mercados Internacionales

Presupuesto

Educación

Licenciatura en Comunicación

Máster en Marketing

Descripción del empleo

At HOFF, we have embarked on an extraordinary journey over the past eight years, experiencing rapid growth in the world of sneakers. We have redefined sneakers with a perfect balance of sleek design and limitless versatility. Our refined creativity, attention to detail, and distinctive mastery of color allow us to create sneakers that seamlessly adapt to every transition in life. More than just an accessory, they are a style statement that turns every step into a purposeful moment.

If you share our passion for creativity, design, and innovation, this is the place for you.

Ready to walk with us?

What will you do when you’re here?

Strategy & Leadership

• The Global Head of PR, Communication & Influencers will be responsible for shaping and executing Hoff’s global communications strategy, amplifying brand awareness, and fostering meaningful relationships with media, influencers, and KOLs.
• This role is pivotal in positioning HOFF as a global brand, strengthening its narrative, and ensuring a strong presence in key fashion and lifestyle spaces.
• Additionally, the role will oversee corporate communications to ensure alignment across all external and internal messaging, reinforcing HOFF’s reputation as a dynamic and growing brand.

Execution & Impact

• Develop and execute a comprehensive global PR, corporate communication, and influencer strategy that aligns with HOFF’s brand positioning and international growth objectives.
• Build and nurture strong relationships with top-tier media, journalists, stylists, and industry opinion leaders across key markets.
• Lead influencer marketing efforts, identifying and collaborating with creators and tastemakers who align with our brand values.
• Oversee all press materials, corporate messaging, and media strategies to ensure consistency and alignment with HOFF’s evolving brand identity.
• Work closely with internal teams to amplify key brand moments, including product launches, collaborations, flagship store openings, and activations.
• Manage agency partnerships and external PR consultants, ensuring best-in-class execution of global and regional campaigns.
• Monitor and analyze media coverage and influencer impact, providing strategic recommendations to optimize future initiatives.
• Stay ahead of industry trends, emerging platforms, and consumer behavior to ensure Hoff remains relevant and innovative in its communication approach.
• Develop and manage the communications budget, ensuring maximum ROI.
• Set and track KPIs to measure the success of PR and influencer initiatives.
• Lead corporate communication efforts, ensuring brand consistency across all channels.

Does this sound interesting? Here’s the profile we’re looking for:

Location: Madrid / Hybrid with availability for travel in our HQ (Alicante)
Experience: +6 years of experience in PR, communications, or influencer marketing, preferably in fashion, lifestyle, or consumer brands.
Leadership: Proven track record of leading successful global PR and influencer campaigns, with a strong understanding of international markets, media landscapes and cultural nuances, demonstrating high ability managing projects, budgets, and external agencies efficiently.
We are international! A proficiency level of Spanish & English is required. Additional languages are a plus.

Why would you want to be part of HOFF?

• The HOFF Team is the face of the brand, so they receive free products each season and generous discounts.
• Got birthday plans? Take the afternoon off to treat yourself and have fun.
• Work hard. Play hard. We offer a flexible schedule so you can focus on your goals and clear your mind. Plus, we kick you out of the office on Fridays at 2:00 PM.
• We are an international brand with a vision for success. We have that "startup vibe" where anything is possible.

Our Culture

Sky Is Not The Limit

We don’t settle for the ordinary—we dream big and push boundaries. Why Not? is our motto, driving us to reach our full potential with every growth opportunity. The best is yet to come...

Make Things Happen

Our proactive attitude and entrepreneurial mindset push us to take action and contribute from day one. We own our responsibilities, take initiative, and make things happen.

HOFF Ambassador

We share a deep sense of pride and belonging—being part of HOFF and helping build it. We celebrate every success, driven by passion and commitment to the project.

Stronger Together

Together, we are stronger. We prioritize the greater good, share knowledge, and support one another to move forward as a team. We are part of a whole, united by a common goal—we are a community. We celebrate diversity and are committed to building teams that represent people with different backgrounds, perspectives, and skills. Employees are selected based on their qualifications, merit, and company needs.

If you liked what you just read about us, we’d love to meet you! Founded in Spain in 2017, HOFF was created to blur the line between quality, amazing designs and truly fair prices. We were born as a fashion brand that relies on authenticity as an essential value. HOFF is global in nature and creative by design. The way we express that is by getting inspiration from iconic world places to create unique designs made with soul, making versatile products to wear from desk to disco. Our philosophy is to live an authentic life by taking the road less traveled, discovering yourself in the process. The world is our stage.