Global Digital Strategy & Innovation Lead

Konecta; Santiago de Compostela; Presencial; EUR 30.000 - 45.000; Jornada completa

Descripción de la vacante

Konecta busca un profesional dinámico y digitalmente capacitado para unirse a su equipo global de marketing digital. Este rol clave involucra apoyo estratégico y operacional, con un impacto directo en el crecimiento global. Los candidatos ideales tendrán un sólido trasfondo en marketing digital, capacidades analíticas y experiencia en implementación de soluciones con clientes.

Servicios

Oportunidades de crecimiento profesional

Ambiente de trabajo dinámico

Implicación en transformaciones digitales estratégicas

Formación

• Fuerte experiencia en marketing digital y/o consultoría.
• Conocimientos de medios digitales y automatización de marketing son imprescindibles.
• Experiencia previa en entornos internacionales o de tipo startup es un plus.

Responsabilidades

• Proporcionar apoyo end-to-end en iniciativas estratégicas globales.
• Colaborar con equipos regionales para el éxito de iniciativas globales.
• Liderar la implementación de nuevos servicios en el ámbito digital.

Conocimientos

Analytical skills

Digital marketing

Client-facing experience

Business judgment

Multitasking abilities

Creativity

Digital media understanding

Proactivity

Descripción del empleo

Konecta is a leading innovative global service provider in customer management business process and digital outsourcing, with 120,000 passionate employees working in 30 languages across 4 continents and 26 countries. Focusing on the unique needs and opportunities of each industry, Konecta offers a full range of end-to-end customer management solutions – including acquisition, retention, customer service, technical support, and collection – all based on a sustainable business model. These services are built on a portfolio of world-class expertise covering customer experience and process management, digital solutions and cutting-edge technologies. Headquartered in Madrid, Konecta delivers global revenues of €2 billion with more than 500 clients, covering some of the biggest names in telecoms, energy, banking, mobility, retail, and e-commerce.

MISSION OF THE ROLE

We are looking for a high-energy, ambitious, and digitally savvy professional to join our global digital marketing team as the right hand to the Global Head of Digital Marketing. This is a unique opportunity for a hybrid profile passionate about digital transformation, marketing innovation, and AI technologies.

You will be deeply involved in driving strategic projects globally, helping expand our service portfolio, and supporting both local and regional teams to scale our end-to-end digital marketing solutions. This is not a typical role — we need someone who thinks outside the box, thrives in fast-paced environments, and is eager to grow in a role that blends business acumen, creativity, and technical insight.

RESPONSIBILITIES

Strategic & Operational Support

• Act as a close business partner to the Global Head of Digital Marketing.
• Provide end-to-end support on the design and execution of global strategic initiatives.
• Support in business development efforts, commercial pre-sales, and client project delivery across key international markets.
• Follow up on financial KPIs, project budgets, and reporting of strategic accounts.
• Contribute to the evolution of our AI-driven End2End 2.0 model to fully automate the sales funnel.
• Lead the ideation and implementation of new services :
• Digital Collection : Debt recovery automation and global digital expansion.
• Social Selling Automation : Monitor customer conversations on social media and activate conversion campaigns for our clients.

Local & Regional Enablement

• Liaise with country teams to ensure the rollout and success of global initiatives.
• Support cross-functional teams on strategic client engagements and digital marketing implementations.
• Champion digital innovation and best practices across all regions.

REQUIREMENTS

• Strong background in Digital Marketing, Growth, and / or Consulting.
• Understanding of digital media (Google, Meta, TikTok), AI applications, and marketing automation.
• Solid analytical skills and business judgment; comfortable with financial tracking and reporting.
• Passionate about new technologies, eager to learn and test.
• Strong client-facing experience, including pre-sales and solution implementation.
• Exceptional organizational skills and multitasking abilities.
• Proactive, self-starter, entrepreneurial, and comfortable working under pressure.
• Willing to travel frequently across regions.
• Experience working in international, matrixed (with cross-functional teams and multiple stakeholder coordination), or startup-like environments is a plus.
• Native Spanish, fluent English (both written and spoken).

WHY JOIN US

You’ll be at the heart of one of the most strategic digital transformations in the company, with a direct impact on global growth and innovation. If you’re ready to be part of a high-impact, fast-evolving digital team with global visibility — this role is for you.