EU Demand Generation Manager – Yacht Sales

Dream Yacht; Barcelona; Híbrido; EUR 30.000 - 50.000; Jornada completa

Descripción de la vacante

A leading company in the yacht industry is seeking an EU Yacht Sales Performance & Campaign Exec in Barcelona. You will lead demand generation campaigns, focusing on email marketing and digital content to deliver qualified sales opportunities. With a collaborative international team, you'll drive marketing efforts across key European markets.

Servicios

Health insurance provided

Yacht usage options available

Formación

• 3+ years of marketing experience in travel, real estate, or digital B2B/B2C.
• Proficient in HubSpot automation and campaign reporting.
• Fluent in English and German; French is a plus.

Responsabilidades

• Align campaign execution with commercial strategy across the region.
• Plan and optimize email marketing campaigns using HubSpot.
• Track campaign performance and generate insights via analytics.

Conocimientos

Email marketing

Lead generation

Project management

Content creation

Digital marketing

Analytics

SEO

Educación

Bachelor's degree in Marketing, Communications, Business

Herramientas

HubSpot

WordPress

Descripción del empleo

1 day ago Be among the first 25 applicants

Dream Yacht and Navigare Yachting—two global leaders in yacht charters and sales—are looking for an EU Yacht Sales Performance & Campaign Exec to lead demand generation campaigns across the French, DACH, and UK markets . With over 800 yachts in 40+ destinations, this is an exciting opportunity to help scale two innovative brands at the forefront of the yachting industry.

You will join our international marketing team in Barcelona , working closely with sales leadership and digital teams to develop and execute high-impact campaigns. Your focus will be on email marketing (HubSpot) , digital and video content , and lead nurturing with the ultimate goal of delivering qualified sales opportunities.

Key Responsibilities

• Partner with the digital marketing and yacht sales leadership teams to align campaign execution with commercial strategy across the region.
• Ensure smooth collaboration between marketing and sales to deliver high-quality, qualified leads via HubSpot.
• Plan, build, and optimize email marketing campaigns and automated workflows (HubSpot)
• Manage the localization and rollout of campaigns tailored to regional audiences and language nuances
• Coordinate with internal and freelance creators to deliver engaging video content and digital assets that support storytelling and conversion.
• Oversee website content and landing pages in WordPress , ensuring updates are SEO-friendly and conversion-optimized.
• Track campaign performance and generate insights via HubSpot analytics , including conversion rates and ROI metrics.
• Support the execution of regional events : boat shows, webinars, owner gatherings, and sea trials.
• Collaborate with the global marketing team to ensure regional initiatives align with the brand's identity and strategic direction .
• Support HubSpot CRM adoption and provide training or tools to enhance the sales team’s digital effectiveness.
• Coordinate digital advertising, media placements, and localized content for social and paid channels.
• Create or adapt blog posts and SEO content to support inbound marketing objectives.

Skills & Requirements

• 3+ years of marketing experience, ideally in travel, real estate, marine, or digital B2C / B2B marketing.
• Proficient in HubSpot : automation, segmentation, CRM workflows, and campaign reporting.
• Strong email marketing background with a clear focus on lead generation and performance metrics.
• Hands-on experience with video production or managing creative partners to deliver video content.
• Familiarity with WordPress CMS and SEO fundamentals.
• Skilled in content creation, copywritting —especially blogging and inbound copywriting .
• Excellent organizational and project management skills; thrives in fast-paced, cross-functional environments.
• Fluent in English and German ; French is a plus.
• Ability to report on the operations and provide data driven insights to increase lead caption and efficiency

Education & Experience

• Bachelor's degree in Marketing, Communications, Business, or related field preferred.
• Demonstrated success in campaign execution, content generation, lead gen programs, video production and CRM / marketing automation.
• Experience in HubSpot , WordPress , content marketing, and video / digital production.
• Passion or familiarity with the marine, sailing, or premium lifestyle sector is a bonus.

Other Details

• Location : Barcelona (Hybrid — some in-office presence required)
• Compensation : Competitive and aligned with market standards, based on experience
• Benefits : Health insurance provided; yacht usage options available (subject to policy)
• Start Date : ASAP

We believe in hiring passionate, proactive individuals who thrive in international environments and care deeply about the quality of their work.We truly value the hands-on self-taught attitude, hunger to learn, and the drive to deliver results.

If this role sounds like a match for your skills, experience, and ambitions—and you're excited about the idea of working with innovative brands in the yachting industry—we encourage you to apply.

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Job function

Sales and Business Development

Travel Arrangements

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