Especialista SEM / Gestor de Campañas PPC - Marketplace

WorkMotion; España; A distancia; EUR 50.000 - 75.000; Jornada completa

Descripción de la vacante

A tech recruitment platform seeks a Paid Search Manager to develop and manage Google Ads strategies. The ideal candidate will have over 5 years of experience in B2B SaaS, demonstrating success in lead generation and budget management. Join a collaborative team focused on impactful marketing solutions with clear growth opportunities.

Servicios

Clear professional growth opportunities

Competitive salary

Collaborative work environment

Formación

• 5+ years managing Google Ads, ideally in B2B SaaS.
• Strong knowledge of B2B marketing and lead generation.
• Proven track record in optimising LTV, pipeline, and retention.

Responsabilidades

• Own and scale the Google Ads strategy end to end.
• Turn clicks into qualified leads and measurable revenue.
• Provide data-driven insights to shape strategy.

Conocimientos

Managing Google Ads

B2B Marketing

Lead Generation

GA4

Google Tag Manager

Communication Skills

Budget Management

Herramientas

GA4

Google Tag Manager

CRM (HubSpot)

Descripción del empleo

Introduction

A fast-growing European technology company is partnering with Synmatch AI powered by WorkMotion to expand its team. The business is known for shaping digital marketing with innovative solutions that empower enterprises and scale-ups alike. By joining, you will be part of an ambitious environment where results, creativity, and collaboration drive everything forward.

The Role

We are searching for a Paid Search Manager with expertise in Google Ads to own and grow paid acquisition programmes. This role combines full-funnel strategy with hands-on campaign execution, giving you the chance to directly impact lead generation and business performance.

Key Responsibilities

• Own and scale the Google Ads strategy end to end
• Turn clicks into qualified leads and measurable revenue
• Drive intent-based acquisition with keyword and targeting optimisation
• Analyse performance in GA4 and Google Ads, ensuring accurate attribution via GTM
• Provide data-driven insights that shape strategy and decision-making
• Work with content, product, and sales teams to align messaging with ICPs
• Contribute to ad creative and landing pages tailored to SaaS buyer needs
• Manage vendor relationships, ensuring quality and accountability

Requirements

• 5+ years managing Google Ads, ideally in B2B SaaS with both PLG and SLG models
• Strong knowledge of B2B marketing and lead generation landscapes
• Proven track record in optimising for LTV, pipeline, ROAS, and retention
• Proficient in GA4, Google Tag Manager, and UTM tracking
• Experience managing large budgets and reporting results across teams
• A test-and-learn mindset with a focus on experimentation that delivers impact
• Fluent English, with strong written and verbal communication skills

Desirable Experience

• Paid social or display campaign experience
• Knowledge of no-code or low-code solutions
• Familiarity with CRMs such as HubSpot

Benefits

Benefits are country-specific and will be shared after the first interview step.

What You Can Expect

• A collaborative, international workplace with a focus on results
• Scope to shape both strategy and day-to-day execution
• Clear professional growth opportunities
• A competitive salary and benefits package

Diversity and Inclusion

The company values diversity and inclusion and welcomes applications from individuals of all backgrounds, identities, and experiences.

About Synmatch AI

This role is posted by Synmatch AI powered by WorkMotion, the AI recruitment platform that connects Europe’s top companies with exceptional remote working professionals. When you apply for this role, you will be forwarded to Synmatch AI, where you can apply once you have passed the AI vetting process.