Role Overview The Email Marketing Executive will be responsible for executing and optimizing client email marketing strategies using Klaviyo. The role involves both strategic input and hands-on implementation across multiple brands, ensuring campaign performance, client satisfaction, and compliance with company standards.
Key Responsibilities
- Create and manage email marketing campaigns using platforms such as Klaviyo for up to 7 clients.
- Build and optimize automated email flows and SMS journeys.
- Design and deploy pop-ups and lead magnets.
- Develop strategic content calendars tailored to client objectives.
- Revise work based on client feedback and internal QA processes.
- Attend and contribute to daily team meetings via video call.
- Join client calls as required by Client Managers.
- Collaborate with other consultants to ideate and test new strategies.
- Produce weekly performance reports with actionable insights.
- Maintain brand consistency and content quality across all deliverables.
- Ensure all assigned tasks are completed on time and error-free.
Requirements
- Proven experience with email marketing, particularly in Klaviyo.
- Understanding of segmentation, personalization, and A / B testing.
- Experience creating and analyzing marketing reports.
- Familiarity with SMS marketing and pop-up design tools.
- Strong content planning and calendar creation capabilities.
- High attention to detail in copywriting and QA checks.
- Experience managing feedback loops and client revisions.
Soft Skills :
- Strong communication and collaboration skills.
- Proactive attitude with a problem-solving mindset.
- Ability to manage multiple client accounts simultaneously.
- Capable of meeting deadlines under pressure.
- Open to feedback and continuous improvement.