Senior Growth Marketing Manager

Semrush; Marbella; Presencial; EUR 40.000 - 80.000; Jornada completa

Descripción de la vacante

An established industry player is seeking a Senior Growth Marketing Manager to drive customer engagement and optimize marketing strategies. In this dynamic role, you'll collaborate with cross-functional teams to enhance customer journeys and implement data-driven initiatives. Your expertise in B2B marketing and strong understanding of automation platforms will be key in crafting effective campaigns. This opportunity offers a chance to join a recognized leader in the SaaS space, where innovation and diversity are at the forefront. If you're a results-oriented professional ready to make an impact, this role is for you.

Servicios

Unlimited PTO

Flexi Benefit for your hobby

Employee Support Program

Financial aid for loss of family members

Employee Resource Groups

Meals, snacks, and drinks at the office

Teambuilding activities

Training, courses, conferences

Gifts for employees

Formación

• 5+ years in B2B growth marketing, preferably in SaaS environments.
• Proven track record of driving results across the customer lifecycle.

Responsabilidades

• Collaborate with Demand Generation to align campaigns with growth goals.
• Design marketing programs to enhance customer engagement and loyalty.

Conocimientos

B2B Growth Marketing

Customer Marketing

Marketing Automation Platforms

CRM Systems

Data Analysis

Project Management

Communication Skills

Educación

Bachelor's Degree in Marketing or Related Field

Herramientas

HubSpot

Marketo

Salesforce

Descripción del empleo

We are Semrush, a global tech company developing our own product – a platform for digital marketers.

Are you ready to be part of it? This is your chance! We’re hiring for a Senior Growth Marketing Manager.

Tasks in the role

1. Collaborate closely with the Demand Generation team, providing strategic guidance and ensuring campaigns align with overall growth marketing goals.
2. Support the Demand Generation team with insights and customer journey optimization to improve campaign effectiveness.
3. Design and deliver marketing programs that strengthen relationships with existing customers, driving engagement, loyalty, and renewals.
4. Create targeted content and communications to educate customers about product updates, new features, and best practices.
5. Develop and implement strategies to optimize the entire customer journey across acquisition, onboarding, engagement, retention, and upsell/cross-sell touch points.
6. Leverage data and insights to identify opportunities to improve customer satisfaction, product adoption, and revenue growth.
7. Partner with Sales, Customer Success, and Product teams to align marketing initiatives with customer needs and business objectives.
8. Launch tailored marketing initiatives for specific customer segments or verticals to address their unique challenges and opportunities.
9. Collaborate with the Product Marketing team to ensure messaging and positioning resonate with enterprise buyers.
10. Work closely with Content, Product Marketing, Demand Generation, Sales, and Customer Success teams to ensure a holistic customer experience.
11. Track, analyze, and report on the performance of growth marketing initiatives.
12. Use data-driven insights to refine strategies and maximize marketing ROI.

Who we are looking for

1. 5+ years in B2B growth marketing, customer marketing, or related roles, preferably in SaaS or enterprise-focused environments.
2. Proven track record of owning growth marketing initiatives and driving results across the entire customer lifecycle.
3. Ability to view the customer journey holistically and identify opportunities for improvement across all touch points.
4. Strong understanding of marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce).
5. Experience collaborating with demand generation teams and supporting multi-channel marketing campaigns.
6. Proficiency in analyzing campaign performance data and making data-driven decisions.
7. Excellent communication and project management skills.
8. We are looking for a proactive, results-oriented team player who thrives in a collaborative environment.
9. Someone who is adaptable, detail-oriented, and driven to deliver exceptional work.

Additional Benefits

• Unlimited PTO
• Flexi Benefit for your hobby
• Employee Support Program
• Financial aid for loss of family members
• Employee Resource Groups
• Meals, snacks, and drinks at the office
• Teambuilding activities
• Training, courses, conferences
• Gifts for employees

About Our Company

Semrush is a leading online visibility management SaaS platform that enables businesses worldwide to run search engine optimization, pay-per-click, content, social media, and competitive research campaigns with measurable results.

With 16 years of development, awards including G2's Top 100 Software Products, and being publicly traded on the NYSE, Semrush is a recognized leader in the industry.

Over 10 million users across the globe and a team of more than 1,700 employees are dedicated to our growth and innovation.

Our Diversity, Equity, and Inclusion Commitments

Semrush is an equal opportunity employer committed to creating a diverse and inclusive environment. We welcome applications from all backgrounds and do not discriminate based on any protected characteristics.

We look forward to welcoming you to our team!