Solo Quedan 15h Strategic Marketing Consultant

Institute for Advanced Architecture of Catalonia; Comunidad Valenciana; Presencial; EUR 30.000 - 50.000; Jornada completa

Descripción de la vacante

An established industry player is looking for a Strategic Marketing Consultant to refine their marketing strategy and enhance ongoing initiatives. This full-time, on-site role focuses on developing a data-driven marketing strategy to increase visibility and engagement. Ideal candidates will possess strong analytical skills and proven experience in digital marketing, particularly within the higher education sector. If you thrive in a dynamic and creative environment and are ready to make a significant impact, this opportunity is for you!

Formación

• Proven experience in marketing strategy and analytics-driven decision-making.
• Strong analytical skills to interpret data from multiple sources.

Responsabilidades

• Analyze SEM, SEO, and analytics reports to understand marketing performance.
• Develop a data-driven marketing strategy to boost admissions and engagement.

Conocimientos

Marketing Strategy

Analytical Skills

Digital Marketing

SEO

SEM

Web Analytics

Project Management

Communication Skills

Educación

Bachelor's Degree in Marketing or related field

Herramientas

Marketing Automation Tools

Descripción del empleo

The Institute for Advanced Architecture of Catalonia (IAAC) is seeking a Strategic Marketing Consultant for a full-time, on-site, 4-month freelance engagement to refine our marketing strategy and enhance ongoing initiatives. The ideal candidate will bring proven experience in marketing strategy, a strategic mindset, strong analytical skills, and the ability to coordinate diverse marketing initiatives to maximize impact.

Key Responsibilities:

1. Analyze and interpret SEM, SEO, and analytics reports to gain a clear understanding of marketing performance.
2. Develop a data-driven marketing strategy to increase admissions, engagement, and visibility.
3. Identify areas for improvement and implement targeted actions to optimize lead generation and conversion.
4. Collaborate with internal teams and external service providers to ensure a cohesive marketing approach.
5. Monitor performance, optimize campaigns, and provide strategic reporting to support data-informed decision-making.

Requirements:

1. Proven experience in marketing strategy, digital marketing, and analytics-driven decision-making.
2. Strong analytical skills and the ability to interpret and integrate data from multiple sources.
3. Proficiency in SEO, SEM, web analytics, and marketing automation tools.
4. Ability to develop and implement strategic marketing plans within a defined timeframe.
5. Excellent communication and project management skills.
6. Proven expertise in marketing for the higher education sector will be a significant asset for this role.
7. Interest in design, technology and innovation is a plus.

Compensation:

The compensation package will reflect the candidate’s skills, experience, and industry knowledge. This position requires immediate availability to start.

If you are a results-driven marketing professional based in Barcelona who thrives in a dynamic and creative environment, we would love to hear from you! Apply now by sending your CV and a brief motivation letter to [email address] with the subject Strategic Marketing Consultant.

Job location(s):

Number of available vacancies: 1

Company / Institute: Institute for Advanced Architecture of Catalonia (IAAC)

Country: Spain

City: Barcelona

Neighborhood: Poblenou

IAAC is committed to creating a diverse and inclusive organizational culture. We evaluate qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, national origin, disability, age, marital status, and other legally protected characteristics. IAAC respects EU and local data protection laws. Unless you state otherwise, by submitting your CV you authorize the hiring IAAC to store your personal data in the electronic database for the purpose of evaluating your suitability for this and future job openings and to continue with its recruitment process. If at any time you wish to have your personal data deleted, you simply need to notify the hiring IAAC. IAAC will not share your personal data with any third party without your prior consent.