Marketing Cloud Developer, Architect

At Globant, we are working to make the world a better place, one step at a time. We enhance business development and enterprise solutions to prepare them for a digital future. With a diverse and talented team present in more than 30 countries, we are strategic partners to leading global companies in their business process transformation.

We seek a Salesforce Marketing Cloud Architect who shares our passion for innovation and change. This role is critical to helping our business partners evolve and adapt to consumers' personalized expectations in this new technological era.

Key Responsibilities:

1. Act as a trusted advisor to clients, understanding their marketing automation needs.
2. Lead discovery sessions and workshops to define requirements.
3. Design and configure Marketing Cloud Journeys and personalization strategies.
4. Define technical requirements for customization and integrations with CRM and other platforms.
5. Collaborate with stakeholders to ensure smooth implementation.
6. Provide guidance on best practices for data architecture, segmentation, and automation.

Marketing Cloud Solution Architect Stack:

1. Salesforce Marketing Cloud (SFMC): Journey Builder, Automation Studio, Content Builder, Email Studio, Mobile Studio, Advertising Studio.
2. Programming & Scripting: AMPscript, SSJS, SQL for data manipulation.
3. Integrations: REST/SOAP APIs, Salesforce CRM, external data sources, middleware tools (Mulesoft, Boomi).
4. Data Management: Data extensions, Contact Builder, audience segmentation.
5. Marketing Automation & AI: Einstein AI, decision making, personalization strategies.

Required Skills & Experience:

1. Strong expertise in Salesforce Marketing Cloud (SFMC).
2. Experience in client-facing roles, running workshops, and gathering requirements.
3. Deep understanding of APIs, data modeling, and integration patterns.
4. Ability to translate business needs into scalable solutions.
5. Strong communication and stakeholder management skills.
6. Salesforce Marketing Cloud certifications are a plus.

This job can be filled in Spain #LI-Hybrid

Create with us digital products that people love. We will bring businesses and consumers together through AI technology and creativity, driving digital transformation to positively impact the world.