Ecommerce Growth Manager, Madrid

Jordan martorell s.l.; Comunidad Valenciana; Presencial; EUR 40.000 - 80.000; Jornada completa

Descripción de la vacante

An innovative firm is seeking an experienced E-commerce Manager to lead strategic initiatives that enhance online sales and customer engagement. This role involves developing comprehensive e-commerce strategies, optimizing conversion rates, and managing product catalogs to ensure market competitiveness. You will collaborate closely with various teams, including B2B Account Managers and Customer Service, to create a seamless shopping experience. If you are passionate about e-commerce and have a proven track record in driving revenue growth, this is an exciting opportunity to make a significant impact in a dynamic environment.

Formación

• 6+ years of experience in e-commerce, preferably in B2B environments.
• Strong analytical skills and proficiency in Google Analytics and CRM tools.

Responsabilidades

• Develop and execute comprehensive e-commerce strategies for traffic growth.
• Monitor KPIs to assess e-commerce performance and identify improvement areas.

Conocimientos

E-commerce Strategy

Conversion Rate Optimization

Google Analytics

CRM Management

SEO

Leadership

Project Management

Data Analysis

Herramientas

Google Ads

Looker

Descripción del empleo

Develop and execute comprehensive e-commerce strategies aligned with company objectives, focusing on traffic growth, conversion rate optimization, and revenue enhancement.

Develop and implement effective pricing strategies and manage the product catalog along with the e-commerce specialist, ensuring market competitiveness and relevance.

Monitor and analyze key performance indicators (KPIs) to assess e-commerce performance and identify areas for improvement.

Design and execute a calendar-based strategy, leveraging seasonality and market trends to plan promotions, discounts, and product launches, ensuring alignment with customer demand cycles.

Collaborate with the E-commerce Specialist to ensure seamless integration of inventory and supply chain operations with online sales strategies.

Work closely with the B2B Account Managers to develop and implement strategies for upselling, cross-selling, and converting users into subscribers, thereby increasing customer lifetime value.

Ensure an excellent customer experience by monitoring and continually improving customer service standards, maintaining high Net Promoter Scores (NPS).

Coordinate with the Customer Service team to address and resolve customer issues promptly and effectively.

Oversee and coordinate external agencies managing paid acquisition channels (e.g., Google Ads, Meta), ensuring campaigns meet Return on Ad Spend (ROAS) and lead acquisition goals.

Supervise SEO activities, collaborating with specialized agencies to improve organic rankings and increase qualified traffic.

Collaborate with the Marketing Specialist to align on CRM initiatives, social media strategies, and campaign execution, ensuring cohesive and integrated communication.

Develop and implement customer retention strategies to enhance customer lifetime value and reduce churn rates.

Analyze customer data to identify trends and opportunities for personalized marketing efforts.

Lead A / B testing and Conversion Rate Optimization (CRO) initiatives in collaboration with internal teams and external partners, implementing data-driven improvements.

Stay ahead of market trends, competitor activities, and emerging technologies to identify opportunities for innovation and maintain a competitive edge.

Foster a culture of continuous learning and improvement within the e-commerce team.

Minimum Requirements :

• Fluency in English is a must.
• At least 6 years of experience, preferably within B2B environments.
• Proven track record in managing P&L and achieving revenue targets in e-commerce settings.
• Strong analytical skills with proficiency in tools such as Google Analytics, Looker, and CRM platforms.
• Experience in managing paid advertising campaigns and CRM strategies.
• Excellent leadership and project management abilities, with a collaborative approach.