Customer Insight Consultant - Journey (100% Teleworking)

Infoavan; Murcia; A distancia; EUR 45.000 - 60.000; Jornada completa

Descripción de la vacante

A leading company in the digital marketing space seeks a Senior Customer Insight Journey Consultant to drive customer experience transformation using Microsoft technology. The role involves leading implementation projects, collaborating with diverse teams, and optimizing customer journeys through advanced marketing strategies.

Formación

• At least 4 years of experience with Dynamics 365 Marketing.
• Fluent in Spanish (minimum B2) for client interactions.

Responsabilidades

• Lead workshops and define solutions for digital marketing strategies.
• Collaborate with a multidisciplinary team on platform implementation.

Conocimientos

Digital Marketing

Customer Insights

Marketing Automation

Lead Management

Customer Segmentation

Email Marketing

Digital Marketing KPIs

Spanish

Herramientas

Dynamics 365

Power Automate

Descripción del empleo

Career opportunity for those who like to drive digital customer experience.

Do you consider yourself a Digital Marketing professional with at least 4 years of recent experience managing marketing campaigns in multi-client mode and using Dynamics 365 Customer Insights ‘daily’?

We are a 100% Microsoft partner with over 20 years of experience implementing CRM Dynamics 365 solutions. We are seeking a Senior Customer Insight Journey Consultant to lead digital transformation initiatives for our clients.

As a Senior Consultant, you will be involved in Customer Insights - Journeys platform implementation projects. You will work with specialists in designing and implementing digital marketing strategies within the Microsoft ecosystem. Your responsibilities include leading workshops, defining and proposing solutions, participating in platform implementation and support, and delivering training on Customer Insights - Journeys. You will collaborate with a multidisciplinary team including graphic design, business, and social media professionals.

Requirements :

• At least 4 years of recent experience with Dynamics 365 Marketing and / or Customer Insights - Journeys implementation projects for diverse clients.
• Advanced knowledge of outbound marketing and real-time marketing.
• Strong understanding of digital marketing to interpret customer needs.
• Fluent in Spanish (minimum B2) for direct client interactions in Spain.
• Excellent knowledge of Customer Insights - Journeys.
• Experience with marketing automation, lead management, and customer segmentation for personalized campaigns.
• Experience creating and managing email marketing campaigns.
• Ability to analyze and define the digital customer journey.
• Solid understanding of digital marketing KPIs to measure campaign performance.
• Knowledge of Power Automate for workflow automation.
• Experience configuring and parameterizing Customer Insights - Journeys.

At Infoavan, you will be instrumental in creating exceptional customer experiences for leading companies in Spain using Microsoft technology. Your expertise in Customer Insights - Journeys will be key to devising strategies that truly connect with customers.

Your work will enable clients to engage with customers at the right time and through preferred channels, transforming the customer journey into valuable conversations via smart triggers and omnichannel communication (email, SMS, push notifications).

You will also help optimize lead acquisition and strengthen customer loyalty by managing interactions throughout the customer journey. Additionally, at Infoavan, AI-powered personalization is a reality : you will turn customer data into relevant actions, offering intelligent content and channel recommendations. By integrating with Customer Insights - Data, you will make commercial knowledge visible and understandable, creating personalized journeys that generate engagement and loyalty.

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