Marketing Automations Specialist (M / F / D)

buscojobs España; España; A distancia; EUR 30.000 - 45.000; Jornada completa

Descripción de la vacante

A leading technology provider in the ICT industry is seeking a Marketing Automation Specialist to enhance their marketing operations. The role involves developing automated marketing strategies, managing Marketo operations, and collaborating with local teams to optimize campaign performance. Join a dynamic international team with opportunities for professional growth and flexible working hours.

Servicios

Opportunities for professional growth and development

Flexible hours

Remote work options

Formación

• Proven experience with Marketo, including hands-on setup and maintenance.
• Strong technical skills in backend development related to Marketo.

Responsabilidades

• Support development and implementation of automated marketing strategies.
• Manage daily operational requests for global Marketo operations.
• Collaborate with marketing peers to lead successful campaigns.

Conocimientos

Technical Skills

Organizational Skills

Communication Skills

Collaboration Skills

Educación

Bachelor's degree in information technology

Herramientas

Marketo

Descripción del empleo

Marketing Automations Specialist (m / f / d)

Are you ready to make a significant impact on our marketing operations and automation tool stack? We are looking for a Marketing Automation Specialist to join our international marketing team.

About ALSO – The Technology Provider

ALSO is one of the leading technology providers for the ICT industry, active in 31 European countries and many others worldwide via PaaS partners. Our ecosystem includes over 135,000 resellers, offering hardware, software, and IT services from more than 800 vendors across 1,570+ product categories. We support a circular economy approach, providing services from provisioning to remanufacturing. Our core activities include Supply, Solutions, and Service, focusing on transactional hardware/software provisioning, customized IT solutions, and cloud, IoT, cybersecurity, virtualization, and AI services. The Droege Group, Düsseldorf, Germany, is our main shareholder.

Key Responsibilities:

1. Support the development and implementation of automated marketing strategies across the full funnel, including nurture and lead generation campaigns. Design, execute, and optimize campaigns to boost engagement and conversions.
2. Manage and optimize daily operational requests to support global Marketo operations, ensuring smooth handling of automation tasks and troubleshooting issues.
3. Set up and maintain automated programs aligned with marketing objectives of various teams, ensuring effective automation strategies.
4. Regularly review and optimize automations and reports, monitoring performance metrics and making data-driven improvements.
5. Perform data cleanups to maintain data integrity and ensure accurate records within Marketo.
6. Handle backend development tasks related to Marketo, using technical skills to customize and enhance the platform.
7. Collaborate with marketing peers in local teams to lead successful campaigns.
8. Promote best practices within the automation team and stakeholders regarding Marketo features.
9. Participate in exploring new features and developments to improve Marketo usage across the group.

Your Profile:

• Bachelor's degree in information technology or a related field.
• Proven experience with Marketo, including hands-on setup and maintenance of automated marketing programs.
• Strong technical skills in backend development related to Marketo.
• Knowledge of data-driven marketing to optimize campaign performance.
• Understanding of full-funnel demand generation strategies.
• Interest in processes and technical aspects of marketing automation.
• Excellent organizational, communication, and collaboration skills.
• Ability to work independently and within a team.

What We Offer:

• A key role in an innovative workplace with a collaborative, informal atmosphere.
• Opportunities for professional growth and development.
• A dynamic, international work environment.
• Participation in a successful and rapidly growing IT company.
• Flexible hours and remote work options.

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