Senior Brand Manager - Beauty

Amway ESAN; Barcelona; Presencial; EUR 40.000 - 80.000; Jornada completa

Descripción de la vacante

An established industry player is seeking a Senior Brand Manager for its Beauty division. In this pivotal role, you will spearhead brand growth and profitability, ensuring consistent messaging across Europe. You will collaborate with cross-functional teams to develop innovative marketing strategies and guide product development, leveraging your expertise in market research and financial analysis. This dynamic position offers the chance to make a significant impact within a leading global company known for its commitment to quality and innovation. If you're passionate about brand management and ready to thrive in a fast-paced environment, this opportunity is for you.

Servicios

Competitive salary

Great bonus potential

Recognition system

Additional day off for birthday

66% discount on products

Life insurance

Home office allowance

Formación

• 5+ years of FMCG or OTC experience in brand management.
• Strong financial acumen and experience with market research.

Responsabilidades

• Drive growth and profitability of assigned brand categories.
• Develop and implement marketing strategies for European markets.

Conocimientos

Brand Management

Market Research

Financial Analysis

Team Leadership

Communication Skills

Project Management

Marketing Strategy

Educación

Bachelor of Science in Business Administration

MBA

Herramientas

PowerPoint

Excel

Word

Descripción del empleo

Join to apply for the Senior Brand Manager - Beauty role at Amway ESAN

Amway is the world’s #1 direct selling company and one of the largest family-owned businesses globally. Since 1959, we’ve been empowering people with innovative solutions and over 450 premium products in nutrition, beauty, and home care. Sold exclusively through our network of independent distributors and our webshop, our products help millions live healthier, more vibrant lives. With a presence in over 100 countries and $7.4 billion in revenue in 2024, Amway continues to lead the way.

Our top brands include Nutrilite – the world’s #1 brand of vitamins and supplements, ARTISTRY – high-performance skincare and beauty, and eSpring – cutting-edge water filtration systems.

What is the purpose of this role?

1. Drive the business line in all responsible areas to unleash its full potential.
2. Manage and develop assigned categories of the B&PC Business Line and its product offering with upline support to ensure optimal business performance within the portfolio mix and growth objectives in Europe.
3. Responsible and accountable for all business and strategic aspects of the assigned category.
4. Act as brand champion for Europe and strategic liaison to Regional Marketing Team in all areas of the portfolio offering – active member of regional marketing category teams.
5. Provide direct support to the Manager Portfolio Europe on all relevant business topics.
6. Support larger markets in Europe / S.A. with additional local promotions targeted to individual and seasonal market needs in cooperation with upline.

What you’ll do :

1. Responsible for growth and profitability of the assigned brand category.
2. Responsible for brand building and consistent brand messaging in Europe for assigned categories within the business line.
3. Monitor and analyze brand financials, using findings to actively steer brand business plans.
4. Develop and implement short-term and long-term marketing strategies for the assigned categories for the European region, including launch and discontinuance decisions, as well as development of compelling marketing campaigns for hero products and key launches.
5. Collaborate with upline to evaluate, define, and drive new product ideas as input to the Regional Brand Team.
6. Work with European counterparts and Regional teams to develop and implement strategies and actions for relevant categories.
7. Manage brand budgets.
8. Monitor and analyze market and industry trends.
9. Coordinate with the communication department, including developing briefings for creative agencies.
10. Use market research to understand consumer and distributor needs and inform marketing decisions.
11. Guide and develop staff members within the same product category.
12. Prepare information materials and decision papers for internal management and business partners.
13. Collaborate with Promotion lead and other business lines on promotional activities and item selection to enhance promotion efforts.

What you’ll need :

1. Bachelor of Science in Business Administration (Marketing, Management), MBA preferred.
2. Minimum of 5 years FMCG or OTC experience in brand and product management within a multinational company.
3. Experience with Beauty products is an advantage.
4. Experience with promotional activities is an advantage.
5. Languages: Fluent in written and spoken English; additional European languages are preferred.
6. Experience with market research projects and external agencies.
7. Team player, experienced in working with international and cross-functional teams.
8. Experience in an international environment.
9. Strong business acumen, especially financial skills.
10. Experience in coaching and staff development.
11. Proven leadership skills.
12. Excellent communication and persuasion skills.
13. Proficient in PowerPoint, Excel, and Word.
14. Self-reliant, proactive, and highly motivated.
15. Able to work under pressure and meet deadlines.
16. Willing to travel.

What you can expect from us :

1. Competitive salary & great bonus potential.
2. Recognition system.
3. Additional day off for your birthday.
4. 66% discount on Amway products.
5. Life insurance.
6. Home office allowance.

Additional Information:

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing
• Industries: Manufacturing